Huawei Enterprise Business Group Announces 4 Measures to Achieve Success with Global Ecosystem Partners
Huawei Enterprise Business Group Announces 4 Measures to Achieve Success with Global Ecosystem Partners
PR83107
SHENZHEN, China, Feb. 29, 2020 /PRNewswire=KYODO JBN/--
At the globally live-streamed Industrial Digital Transformation Conference 2020,
Huawei Enterprise BG (Business Group) announced its partner development strategy
named "Profitability, Simplicity, Enablement, and Ecosystem". Through this strategy,
Huawei Enterprise BG will cooperate with global partners to achieve mutual benefits.
At the event, Frank Shen Surong, Vice President of Partners & Alliances, detailed how,
in 2020, Huawei Enterprise Business Group's new partner ecosystem will consist of
seven partner types: Sales Partner, Solution Partner, Service Partner, Investment &
Operation and Financing Partner, Talent Alliance, Social Partner, and Industry Partner.
Concerning these seven partner categories, Huawei Enterprise BG will further develop
its ecosystem by increasing support in the following areas:
Profitability
In 2019, Huawei Enterprise BG canceled the sales rebate threshold, meaning
partners are now rewarded for every dollar they earn. In 2020, Huawei
Enterprise BG will maintain the channel partner incentive framework's
stability, and expand the scope of partner incentivized products to include
standalone software as well. Diversified special incentives, such as capability
rebates and Business Incentive Program (BIP) will be introduced to motivate
partners to pursue more ambitious goals.
Simplicity
Huawei Enterprise BG has been continuously simplifying policy and process execution.
The partner policies are now not only easier to remember and understand, but also
more implementable, facilitating Huawei's cooperation with partners. In 2020,
Huawei Enterprise BG will release a list of products that partners can get rebated to
improve policy transparency, and make incentive eligibility clearer. It will allow partners
to independently apply for and accept Marketing Development Fund (MDF) to accelerate
the execution of marketing activities, and make Huawei Enterprise BG's entire business
process visible to partners.
Enablement
This year, Huawei will launch Huawei Certified Pre-sales Professional (HCPP)
certification for IP and storage products, to help partners gain in-depth
knowledge about relevant products and acquire the practical skills needed to:
organize customer technical exchanges, deliver scenario-based solution design,
and conduct Proof of Concept (PoC) testing. Huawei Enterprise BG has also
extended the availability of Marketing Development Fund (MDF) and Joint
Marketing Fund (JMF) to support global partners, solution partners, and carrier
partners in their business development. Partners can benefit from their
capability upgrades in dealing with the challenges of digital transformation.
Ecosystem
Huawei has established the Huawei ICT Academy Development Incentive Fund (ADIF)
for 2020, to drive the development of the Huawei ICT Academy, support its training
and operations, and motivate trainees to obtain Huawei certifications. Meanwhile,
ADIF will increase awareness for the Huawei ICT Academy brand, strengthen cooperation
with educational communities, and develop technical talent for Huawei itself, as talent
and the Academy brand are becoming a point of strength for the company. In the future,
Huawei will also attract more ecosystem partners through a series of favorable policies,
ranging from the Joint Solution Development, Marketing Fund, and the Global Partner
Incentive Fund (GPIF), to improving satisfaction levels for service delivery and making
the MDF available to more partners.
By the end of 2019, Huawei had more than 22,000 Sales Partners, 1200 Solution Partners,
4200 Service Partners, 1000 Talent Alliance Partners, and 80 Investment & Operation and
Financing partners.
In the intelligence era, the key to a mutually beneficial ecosystem is to enable everyone
to use their own strengths to create a whole that is greater than the sum of its parts.
Huawei will continue to optimize its ecosystem policies to expand the partner ecosystem,
help partners achieve their goals, and provide better support for partners. Efforts will be
dedicated to the development, cultivation, support, incentives, and compliance of partners.
Ultimately, it will streamline partner management to build an open, cooperative, and mutually
beneficial ecosystem, and strive to become the preferred provider for digital transformation.
For more information, please visit: https://e.huawei.com/topic/mwc2020/en
SOURCE: Huawei
本プレスリリースは発表元が入力した原稿をそのまま掲載しております。また、プレスリリースへのお問い合わせは発表元に直接お願いいたします。
このプレスリリースには、報道機関向けの情報があります。
プレス会員登録を行うと、広報担当者の連絡先や、イベント・記者会見の情報など、報道機関だけに公開する情報が閲覧できるようになります。