Vinamilk Makes a Strategic Move for Market Expansion in South Korea
PR84333
HO CHI MINH CITY, Vietnam, June 10, 2020 /PRNewswire=KYODO JBN/ --
Vietnam's leading dairy manufacturer , Vinamilk has marked a turning point in
South Korea market by launching its soymilk and milk tea early June 2020.
Vinamilk has already established its presence in the Korean market. Various
year prior to soymilk and milk tea, Vinamilk's sweetened condensed creamer had
already been positioned as one of South Korean's top imported brands by sales volume.
Photo-https://photos.prnasia.com/prnh/20200610/2826118-1-a
Customers in Korea enjoy Vinamilk soymilk and milk tea
"With its unique and rich nutty flavor, I believe these products will satisfy
consumers thirst in a more nutritious way", said Mr. Seol Boo Chun -- Director
of VinaKorea Co., Ltd. He also adds, "Vinamilk's milk tea contain twice the tea
leave extract comparing with the existing products in the market, allowing
consumers to enjoy the deep aroma that has commonly found in European tea product."
Several efforts have been spent on a thorough preparation for a successful
market entry. Collaborating with its partner, Vinamilk has conducted a wide
range of market studies covering all aspects, noteworthy of which are packaging
design, consumer flavor and taste preferences. In addition, all manufacturing
processes are of the latest and most advanced that adhere to the USA as well as
European standards, which in turn ensuring compliance to the Korean import
requirements and regulations.
Photo-https://photos.prnasia.com/prnh/20200610/2826118-1-b
Vinamilk’s soymilk products are produced on the most advanced manufacturing system
Vinamilk's soymilk with different variants including almond, walnut and red
bean, together with milk tea are distributed by the Vinamilk's local partner,
Vina Korea Co., Ltd. Customers in South Korea now can easily purchase
Vinamilk's products through popular e-commerce websites such as
11St(http://shop.11st.co.kr/stores/592802/category?isCategory=true&pageNo=1 ),
eBay and soon on 7-Eleven and GS25 outlets.
In Vietnam, Vinamilk is not only well-known about its high-quality dairy
products but its soymilk and other plan-based beverage are also very popular
and heavily consumed by local consumers, thanks to its diversity, excellent
quality and rich flavor.
With its sustainable business strategy and solid growth over years, Vinamilk is
listed on Forbes Asia's 200 Best Over A Billion list and the only Vietnamese
Company in Top 50 of Asia300 Power Performers by Nikkei Asia Review (2019).
This company has exported its products to 53 countries and territories during
its 44-years-long history.
SOURCE Vinamilk
Image Attachments Links:
Link: http://asianetnews.net/view-attachment?attach-id=365047
Caption: Customers in Korea enjoy Vinamilk soymilk and milk tea
Link: http://asianetnews.net/view-attachment?attach-id=365049
Caption: Vinamilk’s soymilk products are produced on the most advanced manufacturing
system
本プレスリリースは発表元が入力した原稿をそのまま掲載しております。また、プレスリリースへのお問い合わせは発表元に直接お願いいたします。
このプレスリリースには、報道機関向けの情報があります。
プレス会員登録を行うと、広報担当者の連絡先や、イベント・記者会見の情報など、報道機関だけに公開する情報が閲覧できるようになります。