JTI extends technology partnership with Sauber Engineering
PR85384
GENEVA and ZURICH, Sept. 3, 2020 /PRNewswire=KYODO JBN/ --
JTI (Japan Tobacco International) has extended its technology partnership
agreement with Sauber Engineering AG (SEN), a leading player in technology and
prototype development and part of the Sauber Group of Companies. Through this
partnership, both companies will continue to collaborate on the development of
precision engineering projects aimed at increasing the performance of the next
generation of JT Group products.
The two companies are currently working on innovative solutions to enhance the
user experience of JTI's vaping products, developing innovative product
platforms and new functionalities which respond to the changing demands of
consumers, to offer them even broader choice. JTI has been in the reduced-risk
products[1] category since 2011 and is currently present in 28 countries with
its e-cigarette brand, Logic and heated tobacco brand, Ploom.
About Sauber Engineering AG:
Sauber Engineering specializes in the development of innovative methods and the
production of high-quality components that never existed before. Sauber
Engineering has the mission and the freedom to go to the limit – to explore the
boundaries of feasible achievability. Sauber Engineering have the know-how and
infrastructure both in superordinate technology development and in practical
fields of application, from which customers from the most diverse branches of
industry benefit.
About JTI:
JTI is a leading international tobacco and vaping company with operations in
more than 130 countries. It is the global owner of both Winston, the number two
cigarette brand in the world, and Camel, outside the USA and has the largest
share in sales for both brands. Other global brands include Mevius and LD. JTI
is also a major player in the international vaping market with its brand, Logic
and tobacco vapor brand, Ploom. Headquartered in Geneva, Switzerland, JTI
employs over 44,000 people and was awarded Global Top Employer for the sixth
consecutive year. JTI is a member of the Japan Tobacco Group of Companies. For
more information, visit www.jti.com.
1. Products with the potential to reduce the health risks associated with
smoking.
Logo - https://mma.prnewswire.com/media/1084015/JTI__Logo.jpg
Logo - https://mma.prnewswire.com/media/1248047/Sauber_Engineering_Logo.jpg
Source: JT International
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