GWM Announces First Launch Markets and More Safety Features for the New POER Pickup


2020/10/16 19:50

AsiaNet 86146


BEIJING, Oct. 16, 2020 /PRNewswire=KYODO JBN/ --


GWM (601633.SS/02333.HK), a world-renowned SUV and pickup manufacturer, has

revealed that its new POER pickup, with the name recently announced at Auto

China 2020, will firstly launch in Australia, South Africa, Saudi Arabia and

Chile, enhancing GWM's competitiveness in these markets.


The new POER pickup will boast additional intelligent safety features.

Positioned as a new generation intelligent and safety pickup for consumers

around the world, POER's main competitive advantage lies in the integration and

adoption of more intelligent safety technology. By providing users with more

intelligent driving experience, GWM seeks to make the POER a new power in the

mainstream pickup market.


In addition to the previously announced Apple CarPlay, Lane Keep Assist (LKA),

and Lane Departure Warning (LDW) features, the POER will also be equipped with

Cross Traffic Alert (CTA), Autonomous Emergency Braking (AEB), and Intelligent

Speed Assistance (ISA). These market-leading advanced driving assistance

features represent the latest intelligent driving assistance technology, not

only improving convenience but also strengthening overall safety. The specific

configurations for each market's model will be announced by each market



GWM recently announced its transformation from a Chinese automobile company to

a global mobility technology company. From technological innovation in R&D to

consistently upgrading manufacturing capabilities, GWM is comprehensively

enhancing all aspects of production to make high quality, technologically

superior products.


GWM's global POER pickup model is manufactured at its Chongqing factory, which

was put into production in 2019 as GWM's fifth full-process production base. It

is also a smart factory, boasting smart manufacturing, smart logistics and

digital operations to achieve an intelligent information system that

coordinates R&D, production, supply, sales, human resources, finances, and

materials. The factory's welding workshop possesses 98 welding robots with an

automation rate of 100%. Meanwhile, the stamping workshop's two large-scale

automatic high-speed stamping continuous production lines feature the function

of one-key Auto Die Change (ADC). The Set Parts Supply (SPS) and Automated

Guided Vehicle (AGV) system in assembly workshop has achieved a 70% automation

rate. By applying Advanced Planning and Scheduling (APS), Manufacturing

Execution System (MES), and other systems, the factory has also implemented

production planning coordination, creative process control, quality management,

equipment management, supply chain coordination, information collection and

equipment integration, fully realizing intelligent manufacturing.


About GWM


GWM is a world-renowned SUV and pickup manufacturer. The firm was listed on the

Hong Kong Stock Exchange in 2003 and the Shanghai Stock Exchange in 2011. With

four brands, including HAVAL, WEY, ORA and GWM Pickup, the carmaker produces

both conventional and new energy vehicles and focuses on the SUV and pickup

truck categories. GWM can independently support its core components, including

engines and transmissions. In 2019, GWM sold 1,058,648 new vehicles, an

increase of 1.43% year-on-year, exceeding the one million mark for the fourth

consecutive year.


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