RevitaLash(R) Cosmetics Announces Improved Formula For Hair Collection
PR86165
VENTURA, California, Jan. 4, 2021 /PRNewswire=KYODO JBN/ --
-- Physician Led Assortment to Launch Globally December 2020
Longtime leader and pioneer in the beauty and hair category, RevitaLash(R)
Cosmetics announces the reformulation and improvement of their Hair Care
Collection. Comprised of a Thickening Shampoo, Thickening Conditioner and
Volume Enhancing Foam, this three-product assortment will supplement the
brand's award-winning lash and brow products and provide an unrivaled solution
to revive fine and thinning hair for both men and women.
Logo - https://mma.prnewswire.com/media/1216896/RevitaLash_Cosmetics_Logo.jpg
"We are devoted to delivering the very best results and ingredients across all
of our products," says Dr. Michael Brinkenhoff, founder and CEO of RevitaLash
Cosmetics. "By refining formulas and keeping consumer feedback in mind, we hope
to continue to inspire confidence with cleaner, simpler ingredients that our
users can trust."
Aiming to improve overall scalp health, the Thickening Shampoo and Conditioner
now consist of less ingredients while keeping the high performance in tact. By
honing in on only the very best ingredients, the simplified formulas cleanse
and hydrate to make strands feel fuller and look thicker while providing an
energizing feeling to the scalp and a simple, clean unisex scent.
The Volume Enhancing Foam features the brand's proprietary BioPeptin
Complex(R), the same science that can be found in the brand's multi-award
winning RevitaLash(R) Advanced Eyelash Conditioner & Serum, and is proven to
boost the vitality of hair, improve elasticity to help combat breakage, and aid
in conditioning.
Clinically tested, dermatologist reviewed, now vegan friendly, gluten free and
cruelty free, these refreshed formulas have everything you want and nothing you
don't. Ideal for addressing the needs of fine and thinning hair, the
reformulated RevitaLash Cosmetics Hair Care Collection revives strands that
have been compromised due to over-processing and/or chemical and environmental
stressors.
Available globally in December 2020, the RevitaLash Cosmetics Hair Care
Collection ranges from $36-$175.
About RevitaLash(R) Cosmetics
RevitaLash Cosmetics is a worldwide leader in developing advanced lash, brow
and hair beautification products. Established in 2006, the collection includes
award-winning RevitaLash(R) Advanced Eyelash Conditioner and RevitaBrow(R)
Advanced Eyebrow Conditioner, and is available in physician's offices, spas,
salons, and specialty retailers across 70 countries. A supporter of non-profit
breast cancer initiatives, RevitaLash Cosmetics donates a portion of proceeds
to research and education initiatives, giving back to the breast cancer
community year-round, not just in October. For information: www.revitalash.com.
[RevitaLash Advanced is not available in California]
SOURCE: RevitaLash Cosmetics
CONTACT: revitalash@behrmanpr.com
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