Rokt appoints Chief Product Officer to accelerate transformation of e-commerce
PR88507
NEW YORK, March 16, 2021 /PRNewswire=KYODO JBN/ --
-- Rokt continues to invest in strengthening the team with the appointment of
Hunter Yaw
Rokt (
https://c212.net/c/link/?t=0&l=en&o=3095751-1&h=3990298768&u=https%3A%2F%2Frokt.com%2F&a=Rokt
), the global leader in e-commerce technology, today announced the addition of
Hunter Yaw as Chief Product Officer. Yaw will lead Rokt's product development
and play a central role in Rokt's product strategy and roadmap evolution. Yaw
joins the team at an exciting time, as Rokt continues its global expansion
after its recent US$80M Series D funding (
) and the rapid acceleration of e-commerce during 2020 and 2021.
Photo - https://mma.prnewswire.com/media/1456255/Hunter_Headshot.jpg
Logo - https://mma.prnewswire.com/media/570354/Rokt_Logo.jpg
Prior to Rokt, Hunter built and led the product and partnerships teams at
Loadsmart, a startup working to digitize the logistics market in North America,
and held several positions in the Product team at Shapeways, a 3D printing
startup based in New York. He entered the tech space at a travel startup in
Moscow where he ran their partnership with Airbnb, and subsequently built and
sold his own startup providing data for restaurants.
CEO Bruce Buchanan remarked on this appointment, "Hunter has the unique product
visionary skills required to tackle the complex problems we are solving in the
Transaction Moment(TM). I am excited to have him on board as the Chief Product
Officer as we continue such strong momentum in making e-commerce smarter,
faster and better."
"I am thrilled to be at Rokt and to be driving a cutting-edge, disruptive
e-commerce product," said Yaw. "The culture at Rokt is clearly focused on
solving clients' problems with versatile technology solutions. My passion for,
and deep experience in, product development will allow me to enhance Rokt's
already strong product portfolio. I am looking forward to working with the team
to help drive the company to the next stage of growth."
Rokt continues to invest in strengthening the executive team. Rokt has
transformed e-commerce in 16 countries by using AI to serve up personalized and
relevant experiences when consumers are buying online, unlocking the hidden
potential in every Transaction Moment(TM)
For more information on Rokt, please visit rokt.com (
https://c212.net/c/link/?t=0&l=en&o=3095751-1&h=2035651849&u=https%3A%2F%2Frokt.com%2F&a=rokt.com
).
For more information on the announcement, please contact press@rokt.com.
####
ABOUT ROKT
Rokt is the global leader in e-commerce technology, powering the Transaction
Moment(TM) of best-in-class companies including Live Nation, Groupon, Staples,
Lands' End, Fanatics, GoDaddy, Vistaprint, and HelloFresh. Rokt's mission: To
make e-commerce smarter, faster, and better.
Through its proprietary technology, Rokt enables its e-commerce clients to
increase brand engagement and unlock new revenues in the Transaction
Moment(TM), allowing them to stay ahead of their competition while delivering a
superior and individualized experience for each customer.
Founded in Australia, the company now operates in the US, Canada, the UK,
Ireland, France, Germany, the Netherlands, Denmark, Sweden, Norway, Finland,
Spain, Australia, New Zealand, Singapore, and Japan. Learn more at rokt.com.
SOURCE Rokt
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