GWM's Globalization Strategy is accelerated on 2nd Anniversary of Tula Factory in Russia
AsiaNet 89980
BAODING, China, June 8, 2021 /PRNewswire=KYODO JBN/ --
June 5 witnessed the second anniversary of the operation of GWM's Tula factory
in Russia. Since the first batch of HAVAL F7, HAVAL F7x, HAVAL H9 and other
models got mass-produced, HAVAL-branded automobiles have ranked high in sales
volume for many years, and HAVAL JOLION recently approved for marketing has
also attracted many users' attention. All of these prove that the Tula factory
has become GWM's model in the international market.
The Tula factory is the first overseas vehicle manufacturing plant of a Chinese
automobile enterprise, covering four major production processes: stamping,
welding, painting and final assembly. At the early stage of construction, for
the purpose of accelerating localization, GWM specially built a special
railroad to connect the factory to Russia's road network and introduced
international manufacturing processes and quality management and environmental
protection measures to boost the creation of a local automobile manufacturing
industry cluster. Currently, the factory boasts an annual production capacity
of 150,000 units and ensures smart, safe and efficient production. The parts of
stamping equipment are transported using linear seven-axis robots produced by
ABB in Sweden, and continuous mode presses by FAGOR in Spain. The welding
workshop is equipped with ABB's robots and EMS's automatic distribution system,
with the automation rate of the main welding line reaching 100%. The inspection
line of the final assembly workshop conducts vehicle testing with the
comprehensive test benches of Dürr in Germany. They fully manifest the new
height of China's automobile manufacturing. Moreover, to build a global supply
chain, GWM has established an engine factory in the Tula factory and plans to
provide and install engines for this factory on more than 90% of HAVAL
automobiles by 2022.
Based on superior geographical location, the Tula factory can reach out to
neighboring countries in Central Asia, Eastern Europe and Northern Europe,
which is significant for GWM's globalization strategy and will be an important
node to connect the Asian and European markets. In addition, GWM's Rayong
factory in Thailand has recently announced a plan to launch 9 new vehicles in
the next 3 years, including the two hot-selling models HAVAL H6 and ORA Good
Cat, and is committed to promote Thailand as a new generation of automobile
manufacturing center in the ASEAN region, and provide GWM with a strong
guarantee to enter the world's major automobile market.
The completion and operation of the three overseas vehicle plants have laid a
solid foundation for GWM to further expand its global business. In the future,
while accelerating its globalization, GWM will make more efforts to build a new
image of "Created in China" on behalf of Chinese automobile brands.
SOURCE GWM
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Caption: GWM's globalization is accelerated on the 2nd Anniversary of Tula Factory in
Russia
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