Mobileum Inc. Acquires Niometrics
PR90351
CUPERTINO, Calif., June 29, 2021 /PRNewswire=KYODO JBN/ --
- Acquisition expands Mobileum's deep network analytics and customer
intelligence portfolio for 5G and next generation networks
Mobileum Inc. ("Mobileum"), a leading global provider of analytics solutions
for roaming and network services, security, risk management, and testing and
monitoring solutions, is pleased to announce that it has acquired Niometrics, a
provider of deep network analytics. The acquisition expands Mobileum's
actionable analytics platform with customer discovery, engagement, and
experience capabilities, enabling Communications Service Providers ("CSPs") to
identify new revenue streams and to improve customer experience across the
entire customer lifecycle.
Mobileum's Active Intelligence platform is a leading telecom-focused analytics
technology that supports roaming, network services, security, risk management,
and testing.
The acquisition of Niometrics will enrich Mobileum's existing solutions with
deep network analytics and applied Machine Learning, while expanding its
portfolio with customer intelligence solutions. Mobileum's expanded platform
will provide deeper network insights, a 360-degree customer view, and enhanced
data privacy control, to accelerate growth and improve customer retention. The
two companies have already won contracts together and have experience
integrating their products to solve high-impact customer use cases.
"The addition of Niometrics to Mobileum's portfolio further reinforces our
strategy to provide telecom operators an end-to-end analytics engine that not
only strengthens their network and interconnection and assures their business,
but that also provides them with the network intelligence required to grow
revenues and improve customer experience as they rollout 5G and evolve their
business. Niometrics' proven technology and respected team of industry experts
make this acquisition a perfect fit to accelerate Mobileum's growth strategy,"
commented Bobby Srinivasan, CEO of Mobileum.
"Communications service providers have unrivaled direct access to customer
preferences, data consumption and loyalty trends. With the analytical
horsepower to leverage these data points, CSPs can now take these insights to
segment their marketing and sales, personalize end-user engagement, build new
digital partnerships, and monetize data – while coping with all the privacy and
data protections in place. By combining our product portfolios, we will be able
to provide CSPs unique insights at every customer touchpoint and make sure that
they are able to consistently exceed customer experience and service
performance expectations," commented Kostas Anagnostakis, CEO of Niometrics.
The Niometrics' Deep Network Analytics platform ("DNA"), which includes
real-time data analytics, advanced AI and machine learning algorithms, and Deep
Packet Inspection ("DPI") capabilities, will now become part of Mobileum's
Active Intelligence platform. Active Intelligence will provide the critical
insights that carriers need for network operations, roaming, business
assurance, testing, service assurance and customer engagement.
Based in Singapore, Niometrics' 150+ employees will join Mobileum,
strengthening Mobileum's global team of more than 1,800 employees, and growing
its engineering hub in Asia. This acquisition will further expand the capacity
to serve Mobileum's more than 900 telecom customers. After closing this
acquisition, 9 out of 10 telecom operators will rely on Mobileum solutions.
About Audax Private Equity
Audax Group is a leading alternative investment manager with offices in Boston,
New York, and San Francisco. Since its founding in 1999, the firm has raised
over $27 billion in capital across its Private Equity and Private Debt
businesses. Audax Private Equity has invested over $6 billion in more than 135
platforms and over 950 add-on companies, and is currently investing out of its
$3.5 billion, sixth private equity fund. Through its disciplined Buy & Build
approach, Audax seeks to help platform companies execute add-on acquisitions
that fuel revenue growth, optimize operations, and significantly increase
equity value. With more than 250 employees and over 100 investment
professionals, the firm is a leading capital partner for North American middle
market companies. For more information, visit the Audax Private Equity website:
http://www.audaxprivateequity.com or follow us on LinkedIn
[https://www.linkedin.com/company/audax-private-equity/].
About Niometrics
Niometrics is a network analytics company that provides solutions for
Communications Service Providers (CSPs) to develop strategies and decisions for
new digital businesses, customer experience management, and network planning
and optimization.
Analyzing a combined base of over 500 million subscribers who consume and
exchange over 60 PB of data daily, Niometrics' proprietary, full-stack Deep
Network Analytics (DNA) technology extracts, processes, and transforms in real
time complex network data into insights, enabling CSPs to take better and more
timely actions to drive higher business ROIs.
Niometrics partners with some of the largest telecommunications providers in
the world. Based in Singapore, the company has operations and R&D hubs across
Asia-Pacific, Europe and the Middle East.
Visit www.niometrics.com to learn more.
About Mobileum Inc.
Mobileum is a leading provider of Telecom analytics for roaming, network
services, security, risk management and domestic and international connectivity
testing. More than 900 operators rely on its Active Intelligence platform,
which provides advanced analytics based solutions, enabling customers to
connect operational intelligence with real-time actions that increase revenue,
improve customer experience and reduce costs. Headquartered in Silicon Valley,
Mobileum has global offices in Dubai, Germany, India, Portugal, Singapore and
UK.
Learn more in www.mobileum.com and follow @MobileumInc on Twitter.
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Source: Mobileum
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