Bostik successfully takes part in the Big5, its first ever Middle East Exhibition
PR91801
COLOMBES, France Sept. 21, 2021 /PRNewswire=KYODO JBN/
From September 12th to September 15th, 2021, Bostik teams have participated in
the Big5 exhibition, a Dubai-based construction event which has provided
leading-edge innovation, knowledge, and business opportunities for industry
players since 1979.
Bostik, the adhesive solutions division of Arkema, has been present in the
region since 2016. In 2020 the company established a partnership with Gerflor
Middle East to manufacture and distribute products to address the needs of a
broad range of construction clients in the Wall & Floor and Sealing & Bonding
segments.
With over 50% of Bostik's turnover created in the Construction & Consumer
segment, the Big5 exhibition is a very important one. This is why after almost
two years of covid, the teams were thrilled to be provided with this unique,
and much-awaited, opportunity to engage in person with their clients and
partners - distributors, contractors, specifiers, engineers, architects, end
users - bringing new life to Bostik's long tradition of creating strong
relationships with our stakeholders.
The well-designed stand with great functionality also provided the perfect
setting to offer technical support to visitors and share live demonstrations of
the Bostik's One Flooring Range and Sealing & Bonding Professional Line.
Capitalising on the broad range of content created by the Bostik Academy [
https://www.bostik.com/global/en/bostik-academy/construction-innovations/stix-a600-evolution/],
Bostik's global knowledge center, the teams were able to organise as many as 10
demonstrations per day, totaling to 40 throughout the whole show and attracting
many visitors every day.
According to Bertrand JAUSSEME, Arkema Middle East Director, "We are thrilled
that the Arkema Group could take part in this great exhibition through the
presence of Bostik, our adhesive solutions division. Arkema has a long history
in the Middle East, where we have been established since 2001. Creating a local
presence for Bostik goes to show our commitment to helping our partners and
customers in the region lay the foundations for their future and achieve their
vision of a thriving and diversified economy."
Koen SAMWEL, Business Director of Bostik's Construction & Consumer Business
Unit in charge of the Southern Europe & Middle East region, further comments:
"It has been wonderful to be able to meet again in person with our clients and
business partners on this key event for the construction world. The booming
construction market makes the Middle East a region of high strategic importance
for Bostik, and we look forward to developing our local presence, strengthening
our relationships with our clients and partners there, and providing them with
Bostik's unique expertise in terms of adhesive solutions for the construction
market."
Contact information
Redha SALAOUATCHI
Business Manager Middle East and Northern Africa
E-mail: Redha.salaouatchi@bostik.com
Bostik Consumer & Construction
Arkema Middle East DMCC
Unit 1108, JBC3 Tower Cluster Y
Jumeirah Lakes Towers
Dubai, United Arab Emirates
E-mail: bostik.mena-info@bostik.com
Hortense BLAZSIN
hortense.blazsin@bostik.com
www.bostik.com/uae/en/
About Bostik, an Arkema company
Bostik, a subsidiary of the Arkema Group and a global player in specialty
adhesives for the construction, consumer and industrial markets, develops
innovative and multifunctional sealing and bonding solutions that have been
shaping our daily lives for over 130 years. With an annual sales of 2.1 billion
euros in 2019, a presence in more than 40 countries, and 6,000 employees, the
company is committed to meeting the major ecological, energy and technological
challenges through its innovations. It is focused on continuous improvement and
operational excellence to meet the expectations of its customers and partners.
www.bostik.com
Logo-
https://mma.prnewswire.com/media/1557528/Bostik_an_Arkema_company_logo.jpg
SOURCE: Bostik, an Arkema company
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