PR94355

SAN FRANCISCO, Feb. 1, 2022 /PRNewswire=KYODO JBN/ --

Adjust veteran Simon Dussart to lead next phase of global company growth

Adjust ( http://www.adjust.com/ ), the mobile marketing analytics platform,

today announced that it has appointed Simon (Bobby) Dussart as CEO, effective

immediately. Co-founder and former CEO Paul H. Müller will continue with the

company in an advisory capacity.

Photo - https://mma.prnewswire.com/media/1737930/Dussart.jpg  

"Adjust is the leading global analytics platform it is today thanks to Paul's

vision, tenacity and passion for the industry," said Adam Foroughi, Co-Founder

and CEO of AppLovin, which acquired Adjust last year. "Bobby started with

Adjust very early and has been fiercely dedicated to the product and the

innovation of it ever since. He is passionate about meeting customers' needs —

keeping them at the center of everything Adjust does — and has natural

leadership ability. All of this makes him the perfect person to lead Adjust in

this next chapter."

Adjust has grown its customer base by over 30% in the past year, positioning

the company well for continued accelerated growth under Dussart's leadership as

Adjust's new CEO. Most recently, Dussart served as the Chief Customer Officer

(CCO), leading Adjust's vast global client services organization, which ensures

customers have all the tools and technical support they need for long-term

success. He joined Adjust in 2014, as one of the company's early team members,

and has played an instrumental role in Adjust's transition from being a

standalone mobile measurement partner (MMP) to the platform that powers

marketers' decision-making, while becoming a go-to for clients as CCO.

"Bobby has been a valuable and trusted partner since the formation of Adjust,

with his unique mix of expertise at the intersection of technology development,

customer success, and operational management," commented Müller. "He has an

acute understanding of clients' needs, why they choose Adjust over other MMPs,

and how Adjust's products are actually built, making him perfectly positioned

to execute our vision of becoming the single set of solutions that empower

mobile marketers in every aspect of their job."

"Adjust is at an exciting and evolutionary point in our company journey. I look

forward to this next chapter as we continue to develop innovative solutions

that continue to address the needs of mobile marketers today — bringing added

value to even more businesses across the globe, including accelerated growth in

China and Southeast Asia, and continued leadership in EMEA and Japan," said

Dussart.

Dussart has held several roles during his 8-year tenure at Adjust, including

serving as the Head of Solutions and Integrations and as Vice President of

Support — all laser focused on supporting Adjust's customers and understanding

the intricacies of Adjust's products to ensure they meet marketers' evolving

needs. Prior to joining the company, he held positions in software development

at LaCIME Research Lab and BonGo Innovations, among others. Dussart holds a

Master of Science degree in electronic and communications from Technological

University Dublin, as well as a master's in telecommunications and network

engineering from IMT Nord Europe, one of the best-known public engineering

schools in France.

About Adjust

Adjust ( https://www.adjust.com/ ) is the mobile marketing analytics platform

trusted by growth-driven marketers around the world, with solutions for

measuring and optimizing campaigns and protecting user data. Adjust powers

thousands of apps with built-in intelligence and automation, backed by

responsive global customer support.

In 2021, Adjust was acquired by AppLovin (Nasdaq: APP), a leading marketing

platform providing developers with a powerful, integrated set of solutions to

grow their mobile apps. Learn more about Adjust at www.adjust.com.

Contact info

Joshua Grandy

pr@adjust.com

SOURCE Adjust