At the launch of Spielwarenmesse Digital: Announcement of ToyAward winners

Spielwarenmesse eG

PR94365

 

NUREMBERG, Germany, Feb. 2, 2022 /PRNewswire=KYODO JBN/ --

 

- Award-winning toys in five product categories

- Virtual Special Area shows all winners and nominees

 

As an important quality seal, the ToyAward from Spielwarenmesse enjoys a

special prominence in the international toy industry. At the opening of

Spielwarenmesse Digital, this year's prize winners were announced. In the

PreSchool category, the winner was the 'Emergency Doctor's Backpack' from

Legler. Hutter Trade GmbH & Co. KG & DUJARDIN took the award in the SchoolKids

category with 'Fabulus Elexus'. Meanwhile, 'echoes – the Audio Mystery Game'

from Ravensburger was the winner for Teenager & Adults, and OPPI claimed first

place in the Startup category with 'Piks'. 'Animal Friends' from Fischertechnik

took first prize in the new Sustainability category. There were no nominees,

and hence no winners, in the Baby & Infant group this year.

 

All of the award-winning innovations were selected, by a jury of international

industry representatives, for their prospect for retail success, play fun,

safety, originality, comprehensibility of the product concept, and workmanship

& quality. An overview of all nominees and winners is available in the ToyAward

Special Area on Spielwarenmesse Digital.

 

Category PreSchool (3-6 years)

 

Emergency Doctor's Backpack, Legler

 

The 'Emergency Doctor's Backpack' from Legler is a modern interpretation

of the classic toy doctor's bag. Inside the high quality rucksack are a number

of authentic-looking tools for simulating mobile emergency care – from bandages

and a stethoscope to a blood pressure monitor and a mini-defibrillator. The

jury of experts was impressed by the design of the medical kit: "The modern

representation of the tools and their largely softwood construction are

especially worthy of comment."

 

Category SchoolKids (6-10 years)

 

Fabulus Elexus, Hutter Trade GmbH & Co. KG & DUJARDIN

 

The secrets of chemistry are enchantingly packaged in the 'Fabulus Elexus' set

from Hutter Trade GmbH & Co. KG & DUJARDIN. Using the Book of Magical Elixirs,

young magicians can conjure up various potions from snail slime and elves'

blood. Nor has the learning factor been neglected – before doing anything else,

all the vials must first be labelled, and in doing so, children learn about the

composition of the ingredients and what they do. "The kit has a big

play-enjoyment factor and introduces chemistry to children in a fun way," was

the approving comment of the jurors.

 

Category Teenager & Adults (10 years and older)

 

echoes – The Audio Mystery Game, Ravensburger

 

In 'echoes' by Ravensburger, mysterious cases have to be solved with the aid of

audio sequences. First, the playing cards are scanned with an app. Using the

audio hints that are then played back, the investigators work out how, and in

what order, three cards need to be combined in order to reconstruct the

sequence of events. In the view of the jury, "This audio game is ideal for

the podcast era, and its aural hints will train players' concentration."

 

Category Startup

 

Piks, OPPI

 

OPPI has rethought the world of building bricks. 'Piks' is an innovative set of

wooden elements and conical soft rubber blocks, in different colours depending

on their height. Their rounded tips create novel challenges for structural

design. The instructions for reproducing the different illustrated designs are

colour-coded according to difficulty. The jury praised the way that "This toy

construction kit trains children's motor skills and concentration in equal

measure."

 

Category Sustainability

 

Animal Friends, Fischertechnik

 

In 'Animal Friends', Fischertechnik has launched a building kit from raw

materials that are 50% renewable. Various creatures can be constructed from the

kit. Particularly striking are the vivid and abstract colours of the

exceptionally stable and versatile models. "In terms of sustainability, this

innovation from Fischertechnik, a well-known manufacturing brand, is sending an

important message to the industry," commented the expert jury.

 

More information on the jury and the winners from previous years can be found

on the website www.toyaward.com.

 

Spielwarenmesse(R)

The trade fair and marketing services provider Spielwarenmesse eG is the

organiser of the Spielwarenmesse(R) – the leading international trade fair for

toys, hobbies and leisure. This B2B fair creates a comprehensive communication

and ordering platform for national and international exhibitors. Its

presentation of innovations and comprehensive overview of the industry

represent a valuable pool of information for specialist retailers from around

the world, guiding them through the market every year. Since 2013, the term

Spielwarenmesse(R) has also been a protected word mark in Germany.

 

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Source:  Spielwarenmesse eG

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