New Promotional video with Tadej Pogacar, world's best cyclist
PR94704
LJUBLJANA, Slovenia, Feb. 27, 2022 /PRNewswire=KYODO JBN/ --
In the video, Tadej Pogacar, the wonder boy who stunned the cycling world by
winning Tour de France two times in a row, reveals the secret of his success
and how he feels connected with Slovenia.
The story of "Pogi star" [
https://www.slovenia.info/en/stories/tadej-pogacar-the-wonder-boy-who-stunned-the-cycling-world
], as often nicknamed, is a story of remarkable energy, team spirit and
astonishing natural beauties of Slovenia [
https://www.slovenia.info/en/plan-your-trip/facts-about-slovenia/geography ].
Few countries can compare in terms of natural diversity, which makes Slovenia
one of Europe's most astonishing natural playgrounds. Sports [
https://www.slovenia.info/en/stories/slovenia-has-a-sporting-heart ] is what
unites us here in Slovenia and Slovenian athletes are the greatest ambassadors.
The video brings you closer to the remarkable energy of Tadej Pogacar, while he
trains for Tour de France 2022 on the most impressive and demanding cycling
routes [
https://www.slovenia.info/en/stories/ten-reasons-for-a-cycling-adventure-in-slovenia
] in Slovenia. Among the climbs shown in the video is also the Vršic mountain
pass, which reaches an elevation of 1,611 meters and has 50 numbered hairpin
bends like the famous Tour de France climb to Alpe d'Huez.
The video, which was created in partnership with the STB and renowned
photographer and director Ciril Jazbec [
], who also works with National Geographic, was premiered at the press
conference at the Slovenian Pavillion at Expo Dubai, which Tadej Pogacar also
attended. On this occasion, he emphasized that he has always been impressed by
the beauties of Slovenia, especially by its unique natural characteristics: "I
like to promote Slovenia a great outdoor destination for active holidays. I am
glad that I can also contribute a stone to this mosaic and tell people how
beautiful Slovenia really is. I am also proud of the video we created together
with the Slovenian Tourist Board. These landscapes have shaped the way I cycle,
and hardly any country can compare."
Tadej Pogacar is one of the most recognizable ambassadors of Slovenia since
winning Tour de France for two times in a row. In the last two years, the
number of his followers on the Instagram profile alone has grown by more than
870 %. This year, Slovenian Tourist Board has upgraded the partnership with him
by launching a special promotional video that unveils Slovenia through his
eyes. For years, the STB has formed partnerships with top Slovenian athletes,
who help increase the visibility of Slovenia as a destination for active
leisure time and sports tourism.
Video - https://www.youtube.com/watch?v=JEq4mY_zivk
Photo - https://mma.prnewswire.com/media/1754945/Slovenian_Tourist_Board.jpg
Source: Slovenian Tourist Board
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