PR94748

SHENZHEN, China, March 1, 2022 /PRNewswire=KYODO JBN/ --

-Bolsters line-up with a premium new smartphone, smartwatch and earbuds

designed to bring The Power of Magic to people around the world

Global technology brand HONOR today unveiled a brand-new line-up of premium

products at Mobile World Congress 2022. Leading the line-up is the latest

addition to HONOR's flagship smartphone series, the brand-new HONOR Magic4

Series, comprising of the HONOR Magic4 and the HONOR Magic4 Pro. The

revolutionary new devices boast cutting-edge technology to deliver new

breakthroughs in smartphone design, display, photography, videography,

performance and privacy. HONOR also revealed the all-new HONOR Watch GS 3 and

HONOR Earbuds 3 Pro, boosting its portfolio of smart life products.

"At HONOR, we always ask ourselves, what can we do to solve user pain points

and create the very best product experience for them? Our premium HONOR Magic

Series is a real showcase of our innovative technology and is testament to our

can-do attitude to constantly challenge industry benchmarks," said George Zhao,

CEO of HONOR Device Co, Ltd. "Redefining excellence across design, display,

camera, performance and security, the all-new HONOR Magic4 Series will be a

pain point killer and deliver a magical experience to users around the world.  

Introducing the All-New HONOR Magic4 Series

Featuring an iconic symmetrical design, visual experience enhanced display,

groundbreaking photography and videography capabilities, superior performance

and comprehensive privacy features, the all-new HONOR Magic4 Series takes

HONOR's flagship Magic line-up to a whole new level.

Superior Flagship Performance Powered by the All-New Snapdragon 8 Gen 1  

Equipped with the latest Qualcomm Snapdragon 8 Gen 1 5G Mobile Platform[1], the

HONOR Magic4 Series brings users unrivalled power and performance. Backed by

industry-leading Qualcomm 7th Gen AI Engine and Cortex-X2 CPU Architecture, the

HONOR Magic4 Series boasts ultra-fast processing speeds, while achieving high

levels of efficiency. Compared to the previous generation, the HONOR Magic4

Series enhances CPU performance by 20%, GPU performance by 30% and AI

capabilities by a whopping 300%. The HONOR Magic4 Series is equipped with 8GB

RAM and 256GB storage, ensuring users can enjoy a smooth and stable

performance.

Delivering a true flagship performance, the HONOR Magic4 Series is backed by

powerful HONOR Turbo Engines which maximize the capability of its chipset. The

HONOR OS Turbo X ensures that the hardware and software work seamlessly

together to improve fluency, anti-aging, and power consumption. Designed to

optimize gaming performance, HONOR brings the industry first AI Super Rendering

technology to mobile gaming through GPU Turbo X, delivering an exceptionally

high framerate and network connectivity while generating less heat and lowering

latency, adequately satisfying player's demand for high gaming quality and

buttery smooth graphics.

Symmetrical Design Featuring a Quad-Curved Display

The HONOR Magic4 Pro features HONOR's iconic "Eye of Muse" symmetrical design

with a 6.81-inch LTPO Quad-Curved Display[2] and ultra-thin bezels for a truly

immersive viewing experience and an incredibly comfortable grip.

The HONOR Magic4 Pro screen can display up to 1.07 billion colors and supports

100% DCI-P3, giving rise to sharper, more true-to-life colors as seen in the

cinema and a livelier gaming experience. With the HDR 10+ video source, each

frame viewed on the HONOR Magic4 Pro is more vivid, thanks to its higher

dynamic range and better color display. Powered by a new generation LTPO

display and HONOR MotionSync technology, the HONOR Magic4 Series delivers a

smart refresh rate from 1Hz to 120Hz, which adjusts to different content

styles, ensuring increased power efficiency and a seamless entertainment

experience.

The HONOR Magic4 Pro also achieves automatic and real-time conversion from SDR

to HDR and an increased framerate with motion compensation, based on MEMC

technology, delivering a more immersive and authentic viewing experience for

all types of content, including high-definition videos, high-tech graphics,

movies, games and more.

Perfect for those who spend long hours in front of the screen, the HONOR Magic4

Series delivers a Pulse Width Modulation (PWM) of 1920Hz, the highest PWM ever

achieved in an LTPO screen, minimizing eye strain and providing a comfortable

viewing experience, even in low light environments.  The HONOR Magic4 Pro is

also IP68[3] certified offering effective protection against dust, rain and

water, and is capable of being submerged in depths of water up to 1.5m deep for

30 minutes.

Triple Camera with Ultra-Fusion Computational Photography

The HONOR Magic4 Pro pushes industry benchmarks with a powerful Triple Camera

combination featuring a 50MP Wide Camera which packs a 1/1.56-inch color

sensor[4], a 50MP 122° Ultra-Wide Camera, and an 64MP[5] Periscope Telephoto

Camera, all powered by best-in-class Ultra-Fusion Computational Photography

which enables the device to produce high-definition images in stunning clarity,

even when shot from afar.

Multi-Camera Computational Photography enables fusion across the full focal

length range, delivering excellent imaging capabilities. The 50MP Wide Camera

and the 50MP Ultra-Wide Camera delivers a 65% increase in image sharpness and

clarity with Computational Photography. Upon applying fusion computational

photography with the wide camera, the 64MP Periscope Telephoto Camera delivers

a 3.5x Optical Zoom and a 100x Digital Zoom, further enhancing image sharpness

and clarity by 160%.    

HONOR also takes a leap with advanced photography while video recording. Based

on HONOR's Dual Chain Computational Photography and Videography Algorithm, the

HONOR Magic4 Pro can capture truly high-quality images while shooting videos,

which is not limited by the video recording quality, as is common in other

smartphones.

Cinematic Videography with Magic-Log Movie Master

Offering cinematic-level footage, the HONOR Magic4 Series features the HONOR

Magic-Log Movie Master and AI Film Effects. With this, the HONOR Magic4 Series

delivers the industry-first 10-bit Log 4K video recording in 60fps (frame per

second), beating another industry benchmark.  

Commonly used to shoot professional-grade movies, the Log format allows users

to enhance the look of their videos with cinematic color tones in HDR clarity.

Equipped with Cinematic 3D LUT (Look Up Table) capabilities, the HONOR Magic4

Series with its Magic-Log format helps users edit their videos in superior

color hues fit for the movies, enabling budding creators to bring Hollywood

style colors and moods to their content.

Powerful 100W Wireless Charging

The HONOR Magic4 Pro is powered by an ultra-large 4600mAh battery[6] featuring

HONOR's most powerful SuperCharge combination to deliver an ultra-long battery

life and all-day connectivity. With 100W Wired HONOR SuperCharge[7], the HONOR

Magic4 Pro juices up to a 100% charge in just 30 minutes. The HONOR Magic4 Pro

is also the first to support 100W Wireless HONOR SuperCharge[8] technology,

which powers up the device to a 50% charge in just 15 minutes.

A Truly Personalized Magical Experience with Magic UI 6.0

The HONOR Magic4 Series features the latest HONOR Magic UI 6.0 based on Android

12, offering a range of enhanced, customized features to provide a smart life

experience to users around the world.

Through context awareness, profile prediction, and a large knowledge graph,

Magic UI 6.0 enables the HONOR Magic4 Series to act as a personal assistant,

intelligently learning a users' smartphone habits to provide tailored app

suggestions and updates, delivering a truly magical and personalized experience.

Enhanced Privacy and Security; Debuting Privacy Calling  

Offering a groundbreaking new solution to sound-leaking, a common smartphone

frustration for many, the HONOR Magic4 Pro debuts an all-new Privacy Calling[9]

feature supported by AI and powered by Directional Sound Technology, preventing

sound leakage for more private phone calls.

Directional Sound features the first-ever frequency division technology that

supports simultaneous sound transmission from the sound-emitting module on the

screen and the receiver. The screen and the receiver work together to adjust

the volume of the incoming audio to suit different environments, ensuring that

even if you are in a quiet environment like an elevator, people standing next

to you cannot hear the caller's voice.

Co-developed with Qualcomm based on the Qualcomm Snapdragon 8 Gen 1 Mobile

Platform, the HONOR Magic4 Series' dual-security system (HTEE+QTEE), delivers

enhanced security requirements for key services all over the world. The HONOR

Magic4 Series is also equipped with an independent security chip, providing

maximum security for passwords and biometrics like face IDs and fingerprints.

The 3D Depth Camera of the HONOR Magic4 Pro further harnesses 3D face

recognition biometrics to provide high level security and protection.  

The HONOR Magic4 Pro is also equipped with Qualcomm's 3D Sonic Sensor Gen 2,

which offers the world's highest performing[10], thinnest and most reliable

fingerprint security solution. With a 77% larger fingerprint reader area, 1.7x

more biometric data captures and a 40% faster speed compared to the previous

generation, the HONOR Magic4 Pro enables single-touch authentication using

sound waves instead of light to recognize and safeguard users.  

Color, Pricing and Availability  

In addition to Black and White colors, the HONOR Magic4 series is available in

an all-new stunning Cyan and an elegant Gold color. These premium colors

epitomize HONOR's rich experience in craftsmanship and deep history in

developing aesthetically pleasing products with a premium design. More colors

will be launched in due course.  

The HONOR Magic4 Series will be available starting from Q2, 2022.

The HONOR Magic4 will start at €899 (8 GB+256 GB), while the HONOR Magic4 Pro

will start at €1099 (8 GB+256 GB).

Introducing the All-New HONOR Watch GS 3 and HONOR Earbuds 3 Pro

HONOR also introduced the HONOR Watch GS 3 which is inspired by traditional

mechanical watches. Exuding an elegant and stylish design with the use of

quality materials like 316L stainless steel, the watch is designed to be worn

comfortably all-day long, weighing just 44g and measuring 10.5mm.

The HONOR Watch GS 3 comes with a new eight-channel PPG (Photoplethysmography)

sensor module that detects precise optical signals. Together with the AI Heart

Rate Monitoring Engine which combines multiple algorithms to cancel out noise

during exercise, the HONOR Watch GS 3 significantly improves the accuracy of

the heart rate monitoring function, enabling users to better monitor their

health.    

Supporting over 100 workout modes, the HONOR Watch GS 3 also provides precise

route tracking capabilities and benefits from built-in L1/L5 Dual Frequency

GNSS (Global Navigation Satellite System) when running, cycling or hiking

outdoors.

The HONOR Watch GS 3 will come in three colors: Midnight Black, Ocean Blue, and

Classic Gold. HONOR Watch GS 3 will start at €229. Availability will be

announced at a later date.  

HONOR also announced the launch of the all-new HONOR Earbuds 3 Pro. The true

wireless stereo (TWS) earbuds are equipped with a dual-driver design, which

includes an 11mm diameter dynamic driver and a high-resolution piezoelectric

ceramic tweeter, delivering both rich and delicate sound details and booming

bass.  

In an industry first, the innovative temperature measuring capability of the

HONOR Earbuds 3 Pro creates new possibilities for users to closely monitor

their health.  

By reducing ambient sounds at varying levels, the HONOR Earbuds 3 Pro deliver

superior sound quality and call performance with fully developed Adaptive

Active Noise Cancelling (Adaptive ANC) technology and enhanced connectivity,

allowing users to enjoy immersive music and in-depth sound while gaming or on

conference calls.  

HONOR Earbuds 3 Pro will start at €199. Availability will be announced at a

later date.

For more information, please visit the HONOR online store at www.hihonor.com.

About HONOR  

HONOR is a leading global provider of smart devices. It is dedicated to

becoming a global iconic technology brand and creating a new intelligent world

for everyone through its powerful products and services. With an unwavering

focus on R&D, it is committed to developing technology that empowers people

around the globe to go beyond, giving them the freedom to achieve and do more.

Offering a range of high-quality smartphones, tablets, laptops and wearables to

suit every budget, HONOR's portfolio of innovative, premium and reliable

products enable people to become a better version of themselves.

For more information, please visit HONOR online at  www.hihonor.com or email  

newsroom@hihonor.com

http://community.hihonor.com/  

https://www.facebook.com/honorglobal/  

https://twitter.com/Honorglobal    

https://www.instagram.com/honorglobal/  

http://www.youtube.com/c/HonorOfficial

[1] Supported on the Standard and Pro versions.

[2] Only available on the Pro version.

[3] Only available on the Pro version. The Standard version is IP54 rated. This

is not a waterproof mobile phone. It is splash-resistant, water-resistant and

dust-resistant under normal use. As tested in controlled laboratory conditions,

it reaches the IP68 level under the GB/T 4208-2017 (domestic)/IEC 60529

(overseas) standards. Splash, water and dust resistance are not permanent, and

protection may be reduced by daily wear and tear. Do not charge the phone when

it is wet. See the user guide for cleaning and drying instructions. Damage due

to immersion in liquids is not covered under warranty.

[4] Only available on the Pro version.

[5] The Standard version is equipped with an 8MP Periscope Telephoto Camera.

[6] The Standard version is powered by an ultra-large 4800mAh battery.

[7] The standard version supports a 66W Wired SuperCharge.

[8] Only the global Pro version supports 100W HONOR Wireless SuperCharge.

[9] Only available on the Pro version.

[10] Data from Qualcomm.

Source: HONOR

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   Caption: HONOR announces Global Launch of all-new HONOR Magic4 Series at MWC 2022