PR95325

PARIS, April 5, 2022 /PRNewswire=KYODO JBN/--

In 1827, Belisaire Boissier left his province to conquer Paris, becoming the

confectioner for the most discerning palates of his time. He had the brilliant

idea of candying chestnuts to curb the decomposition process, and thus create

the marron glace, a new technique he applied to other confectionery products.

To view the multimedia press release, please visit:

https://www.multivu.com/players/uk/9033251-boissier-nearly-two-centuries-later/

Maison Boissier became part of our gourmet heritage thanks to its candy balls,

lovely and smooth beads filled with fruit. Since always having candy on hand

was customary at the time, Boissier's sweets became the benchmark candy at

theatres and the opera.

Maison Boissier developed new products until the 1930s, taking care to

consistently showcase quality packaging and store decorations, until metal

boxes came along, which it turned into true works of art, now highly

sought-after by collectors.

Four generations and three wars later, the story could have ended for this

business, which laid dormant at the end of the 20th century. It was then

awakened, saved, preserved and revamped by enthusiasts Sylvie Douce and

François Jeantet, founders of the Salon du Chocolat and devoted fans of

exceptional products.

This revived a gourmet heritage and unique know-how blends tradition and modern

times. Marrons Glaces, Bonbons Boules, Froufrous, Perles Celestes, Petales de

Chocolat... Today, Boissier candies, still artisanal and natural, change with

the seasons and preserve their ingredients' authentic flavours.

Luxury French confectionery is finally reborn, revisiting the candy of

yesteryear for a whole new generation to discover.

Available online at www.maison-boissier.com

And in stores

77 Rue du Bac 75007 Paris

48 Rue de Passy 75116 PARIS

Corner Boissier

Galeries Lafayette Gourmet

Boulevard Haussmann 75009 Paris

PRESS CONTACTS

B.R/P

Bertrand Chenau

bertrand.chenaud@b-rp.fr

Victoria Loeung

victoria.loeung@b-rp.fr

Photo - https://mma.prnewswire.com/media/1776744/Boissier.jpg

Logo - https://mma.prnewswire.com/media/1776745/BOISSIER_Logo.jpg

Source: Boissier