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NEW YORK, July 30, 2022 /PRNewswire=KYODO JBN/ --

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Paramount Global (NASDAQ: PARA, PARAA) today announced that Pamela Kaufman,

President of Global Consumer Products and Experiences for Paramount, has been

appointed President and CEO of International Markets, Global Consumer Products

& Experiences, effective immediately. This newly created position reports to

Bob Bakish, President and CEO of Paramount, and reflects Paramount's ongoing

strategy of globalizing its operations. Raffaele Annecchino has decided to

leave the company in his role as President and CEO of Paramount International

Networks, Studios and Streaming.

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In her expanded role, Kaufman will be responsible for driving the continued

growth of Paramount's international business and ensuring the strength of the

company's international operations across six continents, including broadcast

and cable networks, streaming and studios, and the Company's commercial

capabilities. She will work closely with Paramount's international leadership

team, as well as the global content and streaming organization to do so,

including helping to guide the continued international rollout of Paramount+

and Pluto TV. Kaufman will maintain her current responsibilities overseeing the

global multi-billion-dollar consumer products and experiences organization.

"Pam has been the strategic force behind growing and expanding some of the most

iconic global franchises and properties in entertainment," said Bakish. "She is

a proven and trusted, visionary leader who has transformed our consumer

products organization by driving innovation and operating as a global business.

Pam is uniquely qualified to lead our international business as we expand and

diversify our worldwide footprint and accelerate Paramount's transformation to

operating with a truly global approach."

Bakish added, "I want to extend my thanks to Raffaele Annecchino for the

critical role he has played in building Paramount's international business and

expanding our global footprint. I am grateful for the dedication he has shown

throughout his 25 years at Paramount and wish him well in the future."

"I am honored to take on this role at such a pivotal time for Paramount's

international business," said Kaufman. "I know firsthand the global strength of

our brand portfolio, and I look forward to working with Bob and the incredible

International team as we continue pursuing our global growth strategy,

investing in key partnerships, furthering our push into mobile and digital

platforms in new markets, and operating as one team globally."

In November 2021, Kaufman assumed the role of President of Global Consumer

Products and Experiences for Paramount, overseeing worldwide product and

business development, marketing, franchise planning, creative strategy, retail

sales and consumer insights for all brands in the portfolio. In less than a

year, Kaufman has led the transformation of the consumer products business,

unifying the organization by placing the full power of the Paramount ecosystem

behind its most valuable IP. Her commitment to transformation, innovation and

brand building has led to some of the most groundbreaking partnerships in the

company's history, including cutting-edge co-branded collaborations with the

biggest names in social media. Kaufman was also responsible for Viacom's first

direct-to-consumer e-commerce site in 2019 – The SpongeBob Shop – and has since

led the expansion to additional online direct-to-consumer business for

merchandise tied to various top CBS and Showtime programming, including similar

standalone initiatives for brands such as Star Trek, South Park and MTV.

Prior to being named the President of Global Consumer Products and Experiences,

Kaufman served as President of Consumer Products & Chief Marketing Officer for

Nickelodeon where she was responsible for building some of Nickelodeon's most

memorable franchises ranging from PAW Patrol to SpongeBob SquarePants,

shepherding them through important tentpole campaigns and milestone

celebrations.

Before joining Nickelodeon in 1997, Kaufman held positions at Turner

International, Equity Marketing and Grey Advertising. She earned her Bachelor

of Arts in Public Communication from The American University in Washington D.C.

and was awarded an Honorary Doctor of Humane Letters from The American

University in 2019. A committed advocate for gender equality and diversity and

inclusion, Kaufman serves on the board of the Rock and Roll Hall of Fame

Foundation, as well as Bottomless Closet, a nonprofit that prepares women for

workplace success, and the Pace Women's Justice Center.

About Paramount

Paramount Global (NASDAQ: PARA, PARAA) is a leading global media and

entertainment company that creates premium content and experiences for

audiences worldwide. Driven by iconic studios, networks and streaming services,

Paramount's portfolio of consumer brands includes CBS, Showtime Networks,

Paramount Pictures, Nickelodeon, MTV, Comedy Central, BET, Paramount+, Pluto TV

and Simon & Schuster, among others. Paramount delivers the largest share of the

U.S. television audience and boasts one of the industry's most important and

extensive libraries of TV and film titles. In addition to offering innovative

streaming services and digital video products, the company provides powerful

capabilities in production, distribution, and advertising solutions.

For more information about Paramount, please visit www.paramount.com and follow

@ParamountCo on social platforms.

PARA-IR

SOURCE  Paramount Global

CONTACT: Press: Justin Dini, Executive Vice President, Corporate

Communications, +1 (212) 846-2724, justin.dini@paramount.com; Janice Gatti,

Senior Vice President, International Communications, +1 (917) 494- 3701,

janice.gatti@paramount.com; Investors: Anthony DiClemente, Executive Vice

President, Investor Relations, +1 (917) 796-4647,

anthony.diclemente@paramount.com; Jaime Morris, Senior Vice President, Investor

Relations, +1 (646) 824-5450, jaime.morris@paramount.com; Robert Amparo,

Director, Investor Relations, +1 (347) 223-1682, robert.amparo@paramount.com