PR97342

ISLE OF SKYE, Scotland, Aug 4, 2022 /PRNewswire=KYODO JBN/ --

Iconic Scotch whisky, Talisker, is today opening the doors to its newly

renovated visitor experience. To mark the opening, and to celebrate Talisker's

special connection to the rugged sea and coastline of Skye, the distillery

welcomed multi-record-breaking wild swimmer Ross Edgley, and Skye based artist,

adventurer and conservationist Katie Tunn.

Fittingly, they arrived at the distillery by sea in Loch Harport, and after

drying off they were greeted by Barbara Smith, Managing Director of Diageo's

Scotland Brand Homes, before visiting the reimagined visitor experience.

Having stood on the rugged coast of the isle of Skye for more than a century

and a half, the new visitor attraction has been completely transformed as part

of Diageo's £185 million investment in Scotch tourism. Boasting a new

interactive experience and revamped distillery tours, the new space

demonstrates how Talisker is made by the sea.

Showcased within the new visitor experience on Skye is a snapshot of Talisker's

ground-breaking partnership with ocean conservation organisation, Parley for

the Oceans. Previously embarking on long-distance swims in support of this work

is adventurer and long-distance swimmer Ross Edgley, and one of the first

through the doors at the distillery.

Ambassador Ross Edgley commented:

"It's impossible to visit Skye and not feel like you're on an adventure, it

just oozes out of the place. The experience at Talisker embodies this

adventurous spirit and is truly worth a visit. What you've got here is a truly

unique whisky experience in a stunning setting, with its opportunity to get out

into the wild and come back here to one of the many tastings and tours, there

are so many reasons to keep returning to this beautiful island."

When visiting Talisker, guests will have the opportunity to embark on three

newly created tours:

- The Distillery Tour: Visitors will discover how the island influences the

flavour of the whisky whilst exploring the making Talisker room and mash

house   before enjoying three tastings of the beloved single-malt.

- Made by the Sea Tasting Experience: Whisky lovers will have the chance to

immerse themselves in a multi-sensory tasting session that explores the story  

of Talisker followed by a tasting.

-Talisker Cask Draw and Tasting Experience: Designed with the whisky

connoisseur in mind, this experience will see guests visit Talisker's

maturation warehouse where they'll get the rare opportunity to draw and taste

five unique cask-strength distillery exclusive whiskies - set to open at a

later date.

Barbara Smith, Managing Director of Diageo's Scotland Brand Homes, added:

"Talisker is inseparable from the unique Isle of Skye landscape and its whisky

is inherently shaped by the sea and landscape that surrounds it. Our new brand

home celebrates that deep connection with the sea and Talisker's commitment to

preserving the wonderful marine environment in Scotland and around the world.

"From the tours to the bars and retail space, there's so much to experience at

Talisker whether you've travelled two miles or two hundred miles to be there

and whether you're already familiar with this wonderful whisky, or discovering

it for the first time."

Two bars, a self-guided exhibition and retail space packed with local products

complete the new Talisker experience, creating a place where both tourists and

Skye residents can gather. Local artists, crafts and tradespeople have been

employed wherever possible during the renovation.

Katie Tunn is one such local artist who has collaborated with the team, she

said:

"There's no arguing that Talisker is one of our country's most iconic whiskies,

and it's been a joy to watch the space come alive as we've worked through the

project. It's sure to quickly become a popular destination for tourists and

locals alike.  The team's commitment to working with the local community is

truly commendable. I'm already working on my next project with Talisker, which

will add yet another reason to visit our beautiful island."

Talisker is the sixth site to undergo a transformation as part of Diageo's

investment. The Singleton, Glenkinchie, Clynelish and Cardhu distilleries have

recently opened as part of the ambitious project which re-imagines the

traditional whisky tour experience. The centrepiece of the investment

programme, the Johnnie Walker Princes Street global visitor attraction, opened

in Edinburgh in September last year.

Along with Diageo's other 13 visitor experiences in Scotland, Talisker holds a

Green Tourism Gold Award – the highest sustainability accolade for a visitor

attraction.

To book your tour, please visit: taliskerdistillery.com

Talisker encourages everyone to drink responsibly when enjoying our whisky, and

remember not to mix swimming and consuming alcohol.

About Diageo

Diageo is a global leader in beverage alcohol with an outstanding collection of

brands across spirits, beer and wine categories.  These brands include Johnnie

Walker, Crown Royal, J&B, Buchanan's, Smirnoff, Cîroc and Ketel One vodkas,

Captain Morgan, Baileys, Don Julio, Tanqueray and Guinness.

Diageo is a global company, and our products are sold in more than 180

countries around the world.  The company is listed on both the London Stock

Exchange (DGE) and the New York Stock Exchange (DEO).  For more information

about Diageo, our people, our brands, and performance, visit us at

www.diageo.com .  Visit Diageo's global responsible drinking resource,

www.DRINKiQ.com , for information, initiatives, and ways to share best practice.

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Source: Diageo