2022 Guangdong Premium Products International Trade Online Expo - Beauty Expo kicks off
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GUANGZHOU, China, Sept. 15, 2022 /PRNewswire=KYODO JBN/ --
- The expo adds momentum to the latest emerging trends in China's foreign trade
Hosted by CCPIT Guangdong Committee and organized by Guangdong Guangzhan
International Exhibition Co., Ltd., the 2022 Guangdong Premium Products
International Trade Online Expo - Beauty Expo (ITOE) ( www.itoegd.com ) takes
place from September 13 to 17. With the theme of connecting domestic and
international beauty markets, the expo includes online exhibitions, business
matching services, new product launches, market analysis, and online featured
lectures. The event is expected to draw more than 50,000 domestic and
international buyers as well as professional visitors.
To respond to the trend towards digital transformation in tandem with targeting
both domestic and international markets, ITOE leverages advanced internet
information technologies to build a platform promoting trade between
Guangdong-based and international cosmetics companies, with the aim of driving
not only recovery of Guangdong's foreign trade and local economy but also
transforming them into ones driven by quality development.
Available statistics show that China's exports of beauty, cosmetic and personal
care products grew 14.4% year-on-year to US$4.852 billion (approx. 30.7 billion
yuan) in 2021. Guangdong, one of the leading Chinese provinces in terms of the
output value of the cosmetics sector, has built the most complete cosmetics
industry chain in the country. To better help local cosmetics manufacturers
expand globally in line with the new trends sweeping overseas consumer markets,
ITOE has set up eight exhibition zones, including Personal Care Products,
Cosmetics, Hair Care Products, Professional Beauty Products, Beauty and Health
Products, Fashion Products, Packaging Materials and Perfume Fragrance.
The Chinese foreign trade sector has recently shown several emerging patterns
that have gained significant momentum, including cross-border e-commerce and
market procurement trade. ITOE has attracted many local foreign trade companies
as a result of the expo's role as a digital trade platform that can help them
identify key incremental markets and expand into global markets at lower costs.
A representative from Guangzhou MissGel Limited Company noted that the pandemic
has accelerated the digital transformation of traditional players in the
foreign trade sector as digital global expansion has become part and parcel of
such companies' capabilities in digital operations. Through participation in
the expo, they have acquired new skills and experiences in expanding digitally,
to optimize participation in online exhibitions.
SOURCE 2022 Guangdong Premium Products International Trade Online Expo -
Beauty Expo
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