PR98243

HYDERABAD, India, Oct. 12, 2022 /PRNewswire=KYODO JBN/-

    YuppTv, an over-the-top South Asian content provider, announced the launch

of Janya, a cloud-based playout solution. Janya is a disruptive solution to

provide live TV and on demand playout infrastructure on cloud.

    Janya's Cloud playout solution enables any broadcasters such as News,

Entertainment or Sports Channels have the opportunity to immediately set up

channels on the cloud-based platform, enabling access to a larger audience

without upfront capital investment, limited resources and operations. With the

evolution and growth of OTT, Janya cloud playout solution enables broadcasters

to be compatible with the OTT platforms and monetize through advertising with

the implementation of SCTE-35 markers.

    The current market for Live TV and on-demand video content is driven by

hyperlocal content curated according to mass consumption. Janya addresses the

hyperlocal requirements to create multiple channels with a low-cost but

efficient setup. Leveraging Janya's Multi-Channel set-up and Ad-Monetization

Capabilities, broadcasters will be able to launch channels on FAST (Free

Ad-Supported Television) networks through Janya's cloud playout infrastructure.

    Janya's Cloud Playout infrastructure also provides other innovative and

interesting features such as interactive polls and graphics, cloud-based video

editing, live debates and live events.

    Speaking on Janya's launch, Uday Reddy, Founder & CEO YuppTV, Janya said,

"Video Content production and distribution is witnessing a transformative phase

in the present age. With the introduction of a cloud-based playout, OTTs, news,

sports and entertainment channels have an opportunity like never before. Janya

allows various video content providers a platform to reach out to a larger

audience, leveraging its technology to cater to the hyperlocal needs of masses,

creating new avenues for revenue generation through advertisements and more,

all without the hassle of upfront capital investments, enabling multi-channel

opportunities for broadcasters."

    About Janya

    Janya is a cloud playout platform that enables broadcasters to create

multi-channel network to reach out to a larger audience, avail new revenue

streams through immediate set-up, no upfront capital, FAST networks with

ad-monetization capabilities. Visit https://janya.video/ to know more

    About YuppTV

    YuppTV is one of the world's largest internet-based TV and On-demand

service provider for South Asian content, offering more than 250+ TV channels,

5000+ Movies and 100+ TV Shows in 14 languages. Making the best use of

technology, YuppTV enables consumers to experience the convenience of virtual

home entertainment anytime, anywhere, through multiple screens.

    Logo:https://mma.prnewswire.com/media/1919309/Janya_Logo.jpg

    Source: YuppTV