Xinhua Silk Road: Cloud + offline fair injects new vitality into National TCM Materials & Pharmaceuticals Trade Fair
PR98553
BEIJING, Oct. 31, 2022 /PRNewswire=KYODO JBN/ --
The 53rd National Traditional Chinese Medicine (TCM) Materials and
Pharmaceuticals Trade Fair, a vital platform to promote communication in
medical field in China, bore witness to how online-offline integration greatly
boosted trading on the opening day on Friday.
With more than 9,000 medical producers present and over 30,000 pharmaceuticals
exhibited at the fair, turnover at the fair exceeded 13 billion yuan on October
28.
Thanks to introduction of new media platforms and modern IT technologies such
as virtual reality/artificial reality, and big data, the first cloud fair in
this year enables professional purchasers to make deals online.
To facilitate international purchasers, the first world TCM online purchasing
meeting was launched together with multiple online activities such as live
streaming on Douyin, Kuaishou and Xiaohongshu to boost trading.
By inviting scholars, experts and representatives from renowned medicine
producers to participate in a series of symposiums under the fair, TCM-related
technology research, information disclosure and standards study have been
pressed ahead to solve the existing difficulties and explore new development
direction for TCM industry.
In recent years, Zhangshu City prioritized the development of TCM industry and
cultivated a medicine industry development pattern integrating production,
processing, sales, and scientific research as well.
As a traditional hub of TCM in China, Zhangshu City boasts 33,333.33 hectares
of plantation areas for TCM materials and 406 medicine companies. Local medical
industrial cluster has entered the top 100 most competitive county-level
industrial clusters in China.
Original link: https://en.imsilkroad.com/p/330784.html
Source: Xinhua Silk Road
Image Attachments Links:
Link: http://asianetnews.net/view-attachment?attach-id=432705
Caption: Photo shows the real-time data on display at the trading big data exhibition
venue of the fair.
Link: http://asianetnews.net/view-attachment?attach-id=432706
Caption: Photo shows a worker from Zhangshu Qingren TCM pieces Co., Ltd. demonstrating
the traditional processing technique of Chinese herbal medicine roots of
herbaceous peonies.
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