PR98919

HAIKOU, China, Nov. 21, 2022 /Xinhua=KYODO JBN/--

Hainan's promotional film "All the sun, all the fun" has attracted widespread

attention during the 21st "Chinese Bridge" Chinese Proficiency Competition.

Launched by the Department of Tourism, Culture, Radio, Television and Sports of

Hainan Province, the promotional film added to the luster of the preliminary

and final contests of the Chinese proficiency competition. It offers

contestants, ambassadors, judges and thousands of viewers a glimpse into

Hainan, a free trade port of China with picturesque ecology and first-class

investment climate.  

The "Chinese Bridge" Chinese Proficiency Competition is organized by Chinese

embassies in foreign countries and China's Center for Language Education and

Cooperation. Dignitaries of participating countries usually attend and address

the contests. For the 2022 contests, the Chinese Bridge Club mobile app opened

a special column showcasing Hainan's beautiful natural scenery, profound

culture and business development advantages as a duty-free shopping destination

for tourists. By presenting its rich tourism and cultural resources, Hainan

aims to attract more global attention.  

The "Chinese Bridge" contests have been held for 21 consecutive years, and the

2022 events were moved online via live streaming platforms. The competition has

registered a total viewership of more than 1 million globally.  

Hainan, as China's free trade port and international tourism island, seized the

opportunities of the "Chinese Bridge" events to build its image as an

international tourist destination. Captivating tourists overseas with its rich

tourism resources, the island province used the opportunity to gain a head

start for its tourism development in the post-pandemic era.  

Hainan, China's free trade port, welcomes young people who are proficient in

Chinese to pursue their career growth in Hainan, and tourists from across the

world to feel the charm of an island destination.

Source: The Department of Tourism, Culture, Radio, Television and Sports of

Hainan Province

Image Attachments Links:

   Link: http://asianetnews.net/view-attachment?attach-id=434418

   Caption: A poster featuring Hainan during the "Chinese Bridge" Chinese Proficiency

Competition.