PR99102

DHAHRAN, Saudi Arabia, Dec. 6, 2022, /PRNewswire=KYODO JBN/ --

-  The King Abdulaziz Center for World Culture's From Strike to Stroke exhibit

features 64 FIFA World Cup match results in a unique man-machine collaboration

The King Abdulaziz Center for World Culture (Ithra) celebrates the art of the

beautiful game in a unique exhibition at the 2022 FIFA World Cup in Qatar. From

Strike to Stroke features 64 NFTs by 32 artists from the competing nations,

while Artificial Intelligence (AI) fuses the pieces from the contending two

countries in each of the 64 matches into a unique piece based on the match

outcome. The result will be a singular collection of one-of-a-kind NFTs created

through a collaboration of man and machine. Strike to Stroke runs at the

Msheireb Galleria Doha, Qatar until December 23.

Ithra, a cultural bridge between Saudi Arabia and the rest of the world,

channels the world's passion for football into its infatuation with the arts as

the world comes together for the World Cup. The exhibition melds the man-made

with the machine-made, and combines art, sport and technology in an innovative

fashion.

It features the work of 32 emerging and established artists, each tasked with

creating a piece representing their country and using their respective team's

jersey colors. After each match, the AI-powered algorithm combines the artists'

creations with match statistics to generate unique pieces that represent each

game. The collection will be a unique set of pieces presented as NFTs –

non-fungible tokens. These cryptographic assets are based on blockchain

technology, and created in a process similar to cryptocurrencies.

From Strike to Stroke includes artists who have never created NFTs and NFT

artists who had not worked within traditional fine art.

"The passion shared by football fans for the love of the beautiful game can be

tangential to the passion shared by art aesthetes," said Dr. Shurooq Amin in

her curator's brief to the exhibition. "By connecting 32 artists from both the

traditional and digital arenas, Ithra not only bridges the gap between Web2 to

Web3, and between football and art, but furthermore between human and machine,

as the artists collaborate with AI generation technology to create unique NFTs

that combine art, football and technology."

Visit www.striketostroke.com.

Images and exhibition catalogue can be found here.

For more information on Ithra and its programs, visit www.ithra.com.

Photo - https://mma.prnewswire.com/media/1961775/Ithra_World_Cup_NFTs.jpg

SOURCE: The King Abdulaziz Center for World Culture (Ithra)