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SANYA, China, Dec. 27, 2023 /Xinhua-AsiaNet/--

Between December 6 and 20, Yili Group and its Thai and Indonesian subsidiaries,

respectively, brought together global partners for their Top Partners

Conference 2024, themed "Grow with Innovation, Forward in Unity."

Fueled by record-breaking sales, Yili Group has cemented its all-around

leadership in the industry

Supported by global partnerships, Yili's performance in the first three

quarters of 2023 was a resounding success. Revenue soared to a record 97.404

billion yuan (approx. US$13.32 billion), accompanied by a notable 16.36%

increase in net profit.

Yili's international business has experienced sustained and rapid growth,

driven by the expansion of its strategic global network. The company has now

put into place a network comprising a global resource system, a global

innovation system and a global market system, owning a total of 15 R&D and

innovation centers and 81 production bases worldwide.

This year, Yili's operation in New Zealand and Australia was recognized as the

fastest growing in the region, with its products now gracing shelves in over 40

countries and revenue hitting an all-time high.

Brands like Thailand's Cremo and Indonesia's Joyday have both achieved the

industry's highest sales growth rate. In the face of fierce market competition,

Yili's Thai subsidiary rolled out rich product portfolios like Atom, Pilot, and

Choco-Crush to better meet the needs of local consumers. At the conference,

Yili's Indonesian subsidiary shared its 2024 market expansion plan, which will

focus on product innovation, channel expansion, brand promotion, and efforts to

continue to improve consumer satisfaction. It also released five major

initiatives focused on empowering partners with value-sharing.

Over 100 new products launched at this year's conference

Upholding the belief of "no innovation, no future," Yili always actively

creates products in response to the full life-cycle, all-scenario needs among

all types of consumers. It launched over 100 new products at this year's Top

Partners Conference.

At the conference, Yili's Liquid Milk Business Unit showcased impactful product

innovations across various segments, with its flagship brands like AMBOPMIAL,

SATINE and PLANT SELECTED launching new flavors to enrich the portfolio.

Owning innovative formula patents developed for more than two decades, Yili's

Jinlingguan launched a new immunity-enhancing formula. Made from organic A2 raw

milk, the new Zhenhu series features a remarkable 20-fold increase in active

probiotics, alongside organic breast milk oligosaccharides (HMO) and

lactoferrin.

The Adult Nutrition Business Unit Business also showcased its breakthrough in

functional innovation, unveiling a new type of formula milk powder designed to

enhance sleep quality.

Yili's fast-growing Cheese Business Unit pays equal attention to nutrition, and

deliciousness. Its new products include Yijiahao Rock Grilled Cheese Sauce,

which is double-loaded with cheesy richness, and Cheese Torch, a crispy delight

bursting with cheesy goodness.

Yili's International Business Unit is accelerating the pace of innovation.

Fueled by a robust collaborative innovation network and deep insights into the

needs of overseas consumers, the Unit creates innovative products of

exceptional quality, tied with a dynamic brand image that resonates with local

consumers.

Forward in Unity: Yili and its partners celebrated a journey of shared

development

At the Top Partners Conference, Yili showered global partners with accolades,

unveiling over a thousand awards across diverse categories, including team

management, channel development, and outlet retailing. From Thailand, Pracha

Kittrongsiri, the recipient of the Outstanding Partner Award, expressed his

readiness to continue to work with Yili to deliver better products and services.

Recognizing the technological and financing challenges within the supply chain,

Yili has built a mechanism to align interests with its partners. As of October

2023, Yili had helped over 12,000 partners secure over 140 billion yuan

(approx. US$19.18 billion) in financing. This commitment to shared success has

resulted in a robust global network of over 2,000 partners.

Source: Yili Group

Image Attachments Links:

   Link: https://iop.asianetnews.net/view-attachment?attach-id=443867

   Caption: Yili Group's Top Partners Conference 2024 in Sanya, Hainan, China

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   Caption:  Top Partners Conference 2024 of Yili Group's Thai subsidiary in Pattaya,

Thailand.

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   Caption: Top Partners Conference 2024 of Yili Group's Indonesian subsidiary in Jakarta,

Indonesia