Slogan, Emblem, and Mascot of the 9th Asian Winter Games in 2025 Officially Unveiled
PR100619
HARBIN, China, Jan. 12, 2024 /Xinhua/--
On January 11, 2024, at the unveiling ceremony of the slogan, emblem, and
mascot for the 9th Asian Winter Games in Harbin, the slogan "Dream of Winter,
Love among Asia," the emblem "Beyond," and the mascots "Binbin" and "Nini" were
officially revealed. This also signifies a new milestone in the preparations
for the 9th Asian Winter Games in 2025.
The slogan "Dream of Winter, Love among Asia" for this edition of the Asian
Winter Games was created by Shi Ning and Sun Yifan. The slogan connects Asian
countries through the concept of "ice and snow," creating new opportunities for
the ice and snow economy and promoting cultural exchanges among Asian countries
and countries along the Belt and Road. It closely relates the ideas of
"dreaming together" and "unity" with the "Chinese Dream," using the Asian
Winter Games as a bond to promote cooperation and development among Asian
countries.
The emblem "Beyond" for the 9th Asian Winter Games in 2025 was created by a
team from the Academy of Arts & Design, Tsinghua University. The design
incorporates elements such as the sprinting posture of a short-track speed
skater, the lilac flower (the municipal flower of Harbin), and the sun symbol
of the Olympic Council of Asia. By combining Chinese culture with Olympic
elements, the emblem represents China's commitment to becoming a sports
powerhouse in the new era, constantly challenging higher, faster, and stronger
goals, and making new contributions to winter sports in Asia.
The mascots for the games, the Northeast Tigers "Binbin" and "Nini," were also
designed by a team from the Academy of Arts & Design, Tsinghua University.
"Binbin" and "Nini" are based on two adorable young Northeast Tigers born in
September 2023 in the Northeast Tiger Park in Heilongjiang. They symbolize
"Harbin welcomes you" and anthropomorphize the unique natural and cultural
heritage of the Northeast region, blending it with the Olympic spirit to
showcase cultural confidence, inspire cultural vitality.
The slogan, emblem, and mascot collection for the 9th Asian Winter Games
received significant attention both domestically and internationally. Since the
global call for submissions was announced on September 19, 2023, the total
exposure of relevant information on the internet has exceeded 520 million,
covering over 30 countries and regions. During the submission period, a total
of 4,608 valid entries were received from home and overseas, including 3,518
slogan designs, 760 emblem designs, and 330 mascot designs.
Source: The 9th Asian Winter Games Collection Office
Image Attachments Links:
Link: https://iop.asianetnews.net/view-attachment?attach-id=443997
Caption: Emblem "Beyond" for the 9th Asian Winter Games in 2025
Link: https://iop.asianetnews.net/view-attachment?attach-id=443998
Caption: Mascots of the 9th Asian Winter Games in 2025 - Northeast Tigers "Binbin" and
"Nini"
本プレスリリースは発表元が入力した原稿をそのまま掲載しております。また、プレスリリースへのお問い合わせは発表元に直接お願いいたします。
このプレスリリースには、報道機関向けの情報があります。
プレス会員登録を行うと、広報担当者の連絡先や、イベント・記者会見の情報など、報道機関だけに公開する情報が閲覧できるようになります。