Turning every area of a store into a place for advertising, promotions, and customer communication without power wiring or extensive installation work

Featuring a broad lineup ranging from A1-sized large-format E-Paper Signage to full-color ESL solutions, along with demonstrations of content switching based on time of day

TOKYO, Oct. 8, 2026 /PRNewswire/ -- SOLUM, a global retail technology company, will participate in RETAIL EXPO Tokyo 2026, the official exhibition program of APRCE 2026, taking place at Hall E of the Tokyo International Forum from October 8 to 9. At the exhibition, SOLUM will jointly operate a booth with Japanese IT solutions company BIPROGY Inc. and introduce next-generation retail communication solutions under the theme "Bringing E-Paper Signage to Every Space."

APRCE is an international conference and exhibition that brings together leading retailers, distributors, and consumer goods brands from across the Asia-Pacific region. In recent years, the global retail industry has shown growing interest in solutions that can improve both operational efficiency and customer experience. As retail media gains attention as a new revenue model, retailers are also increasingly seeking ways to utilize various in-store spaces and customer touchpoints as platforms for advertising, promotions, and brand communication.

More Freedom for Retail Spaces with "No Power Wiring, No Installation, No Maintenance"

At this exhibition, SOLUM will present three key values of its E-Paper Signage solutions:

・No Power Wiring
・No Installation
・No Maintenance

E-Paper Signage can be deployed flexibly throughout stores without requiring power wiring, large-scale construction work, or extensive infrastructure installation. It can be installed in a variety of locations, including walls, shop windows, and in-store display stands, where conventional digital signage can often be difficult to deploy. Content can also be updated remotely.

Through these capabilities, SOLUM aims to demonstrate a simple proposition: easier installation, broader utilization, and more efficient operation.

"Living Paper" Combining the Readability of Paper with the Flexibility of Digital

SOLUM describes E-Paper Signage as "Living Paper," combining the natural readability of paper with the flexibility of digital technology.

By replacing printed POP materials, posters, and fixed information displays that traditionally require printing and manual replacement, E-Paper Signage enables retailers to update content flexibly according to time of day, promotional campaigns, and store conditions.

Demonstrating Real Retail Environments Across Grocery, Food Service, and Fashion

Rather than focusing solely on products, SOLUM's booth will provide visitors with an opportunity to experience how E-Paper Signage creates value in actual retail environments.

The booth will recreate retail settings such as grocery stores, restaurants, and fashion stores, showcasing a variety of E-Paper Signage applications tailored to different retail formats and installation environments.

By dynamically switching advertisements, product information, promotions, and store guidance based on customer traffic patterns and usage scenarios throughout the day, retailers can make more effective use of limited store space as a customer communication platform.

Displaying a Full E-Paper Lineup from Large-Format Signage to Full-Color ESL

The booth will feature a wide range of products, including A1, A2, and A3-sized large-format E-Paper Signage as well as full-color ESL (Electronic Shelf Label) solutions.

From advertising, promotional, and informational displays using large-format E-Paper Signage to pricing and product information displays on store shelves, SOLUM will demonstrate its strength as a retail platform capable of connecting the entire store environment through E-Paper technology.

Among the featured products, the Newton E-Paper 32 received the Minister of Trade, Industry and Energy Award at K-Display 2026. The product also became the first large-format E-Paper Signage solution to receive the Red Dot Design Award 2026, earning recognition for both technological innovation and design excellence.

Accelerating the Expansion of E-Paper Signage Across Japan and the Asia-Pacific Market

"E-Paper Signage offers a significant advantage in that it can be installed flexibly throughout stores without requiring power wiring or extensive construction work," said a SOLUM representative.

"By reducing installation and operational burdens for retailers, E-Paper Signage enables underutilized store spaces to be transformed into new customer communication platforms.

At APRCE 2026, we aim to present not only our products but also practical retail scenarios that demonstrate how E-Paper Signage can create new in-store experiences. Through our collaboration with BIPROGY, we will continue to expand customer engagement opportunities across Japan and the broader Asia-Pacific market."

About SOLUM

SOLUM is a global retail technology company established in 2015 following its spin-off from Samsung Electro-Mechanics. The company provides retail solutions based on electronic paper technologies, including Electronic Shelf Labels (ESL) and E-Paper Signage, to leading retailers around the world.

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