Borgward's Homecoming. The Return of a Legend.

PR59409

LUCERNE, Switzerland, Feb. 6 /PRN=KYODO JBN/ --

- The legendary German car brand Borgward returns to the international

  automotive industry

- The company's exciting plans for the future will be announced at the 85th

  International Motorshow in Geneva

- For Christian Borgward, grandson of founder Carl F.W. Borgward, it is a

  childhood dream come true

- The Borgward press conference will take place on 3rd March 2015, 13.00 CET

  in hall 2, booth 2051

- A short film has been produced by Borgward to commemorate its heritage and

  is now available to view at http://www.borgward.com

Borgward, one of the most innovative brands in car history, returns to the

circle of internationally renowned car manufacturers after more than 50 years.

On 3rd March 2015, the company will announce its exciting plans for the future

and present its new business model to global media at the 85th Geneva

International Motorshow.

(Photo: http://photos.prnewswire.com/prnh/20150205/728180-a )

(Photo: http://photos.prnewswire.com/prnh/20150205/728180-b )

From 1919 to 1961, the Borgward Group wrote automotive history. As one of

Germany's largest and most successful car manufacturers of its time, Borgward

created some of the most iconic cars of the early 20th century as well as a

large range of commercial vehicles, trucks, buses, fire engines, boats,

electric cars, sports cars and even helicopters. Innovation and bold ideas were

always at the heart of the Bremen based company steered by the visionary

entrepreneur Carl F.W. Borgward who continuously pioneered technical novelties

that set new standards in the industry. The 1949 Borgward Hansa 1500 was the

first German sedan with an aerodynamic pontoon body, the precursor of modern

automotive styling.

The full press release is available here - http://www.borgward.com/media

Further information

Lena Siep

Borgward AG

Phone: +41(0)41-562-5906

Email: media@borgward.com

Website http://www.borgward.com

Facebook http://www.facebook.com/borgward.official

Twitter @borgward_ag

SOURCE: BORGWARD AG