Hublot Launches Its First NFT With the Big Bang E UEFA EURO 2020(TM)
PR89455
NYON, Switzerland, May 12, 2021 /PRNewswire=KYODO JBN/ --
Hublot is celebrating its association with the UEFA EURO 2020(TM) tournament by
presenting a dazzling array of new releases, including the official watch of
the UEFA EURO 2020(TM) European Championship – the Big Bang e connected watch –
as well as a brand-new podcast featuring interviews with the greatest sporting
icons, topped off with an NFT for the first two hundred customers to purchase
the watch.
Hublot Loves Football!
There are just 30 days to go before UEFA EURO 2020(TM) kicks off! Fans around
the world are delighted to finally follow this competition, which has been
postponed for a year as a result of the pandemic. To celebrate, Hublot is
unveiling its Big Bang e UEFA Euro 2020(TM) connected watch. Once again, Hublot
is enabling football fans to keep pace with the competition by wearing their
very own virtual stadium on their wrist.
The bezel on the Big Bang e watch sports is the colours of the flags of the 12
nations initially planned to host. Aesthetically, it features the attributes
of the brand's iconic Big Bang model. It is available in a 42mm case in Black
Magic. The sapphire crystal means the AMOLED high definition touchscreen is
easy to use while, just like a mechanical watch, the push-button on the rotary
crown is used to activate its functions.
The complex electronic module operates on WearOS by Google software, which has
been adapted and perfected to meet Hublot's requirements, notably via an app
specially dedicated to football which enables users to follow the competition
in real time. Amongst the features of this watch, in addition, of course, to
following the timing of the matches with timekeeping, half-time, extra time and
the end of the match, the Big Bang e also notifies the wearer of cards awarded,
player substitutions, penalties and goals. There is also the option to view
information on the team line-ups, the players' rankings and their position on
the field. Moreover, users will also be able to download, free of charge, dials
in the colour of their country exclusively developed for the Big Bang e from
the Google Play Store. In addition, as well as the magnificent rubber strap
with titanium deployant buckle clasp supplied as standard, fans will have the
opportunity to purchase other straps in the colours of their favourite teams.
These will be easily interchangeable thanks to the famous one-click system
developed by Hublot.
For the UEFA EURO 2020(TM) European Championship, Hublot will be equipping all
the referees officiating during the tournament with special Big Bang e Referee
watches. The board used by the fourth official to show player substitutions
will also be sporting Hublot colours.
Hublot has pursued its exploration in every dimension of technology and so,
from 12th May, is launching a podcast series called "Hublot Fusion Podcast".
Hosted by French sports broadcast journalist Anne-Laure Bonnet, these 12
episodes will feature interviews with footballing legends, as well as with
friends and ambassadors of Hublot. The podcasts will focus on the 12 universal
values of victory: solidarity, union, passion, commitment, inclusion, equality,
friendship, justice, respect, fair play, tolerance and sharing.
In another major new initiative, 200 customers of the Big Bang e joining the
Hublotista community will be given a non-fungible token (NFT) containing an
excerpt from one of the episodes of the "Hublot Fusion Podcast"! These tokens
were developed with the leading ETHEREUM software company : ConsenSys. The
tokens strictly comply with the ERC-1155 standard, and their owners can
exchange these tokens on platforms which are benchmarks in the world of NFTs,
including OpenSea.
The Hublot Big Bang e UEFA EURO 2020(TM) connected watch is available
exclusively on the brand's e-commerce platform www.hublot.com and from Hublot
boutiques.
Photo - https://mma.prnewswire.com/media/1507589/Hublot_Big_Bang.jpg
Photo - https://mma.prnewswire.com/media/1507590/Hublot_Kylian_Mbapp.jpg
Logo - https://mma.prnewswire.com/media/1176881/Hublot_Logo.jpg
Source: Hublot SA
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