D2C's Taiwan Branch, D2C Taiwan, Opened; Business Operations to Commence in May
D2C's Taiwan Branch, D2C Taiwan, Opened; Business Operations to Commence in May
TOKYO, April 26/KYODO JBN/--
- Coordinating with Our Chinese Subsidiary, D2C China Co., to Promote Mobile Advertising/Marketing Business Expansion in Greater China, Including Taiwan -
D2 COMMUNICATIONS INC. (hereinafter referred to as D2C) established D2 COMMUNICATIONS (Taiwan) INC., a Taiwan Branch (hereinafter referred to as D2C Taiwan), as a new overseas office on March 30, 2012. The branch will commence its business operations on May 1, 2012.
So far the Taiwanese mobile advertising market has mainly been simple advertising using SMS and IVR for enterprise application, but the market in 2011 was about 3.3 billion New Taiwan dollars (as approx. 112million US dollars), an increase of about 20% over the preceding year, showing a high rate of growth. Smartphone advertising is anticipated to grow in the future, and there will be a requirement for companies that have know-how in mobile advertising/marketing overall. In addition, Taiwanese companies are rapidly advancing into China, and they have become important advertisers in China.
D2C established D2C China Co., Ltd. (CEO: Motohiro Konoe; hereinafter referred to as D2C China) as a subsidiary in Shanghai in June 2011, and has opened D2C Taiwan to strengthen relationships with Taiwanese companies that are moving into China. The Branch will handle demand for mobile advertising in Taiwan, as well as supporting other group companies such as D2C China to win advertisers, and to expand the mobile advertising/marketing business in greater China.
D2C will also utilize Taiwanese entertainment content to develop mobile sites and applications, and mobile campaign solutions through D2C Taiwan to provide to Taiwan and greater China. D2C Taiwan will begin business operations on May 1, 2012, and is planning to add resources as the business grows throughout the year.
D2C will support the Taiwanese mobile advertising/marketing market to expand as it utilizes the mobile advertising/marketing know-how which has been accumulated in the Japanese market.
About D2 COMMUNICATIONS INC. (D2C)
D2C, the first company in the world to specialize in mobile advertisement, was established in 2000 as a subsidiary of NTT DOCOMO INC., Dentsu Inc., and NTT Advertising Inc.
Under the corporate slogan "No Wireless, No Marketing," our business domains include the following: Mobile Advertising, Media Representation, Planning/Operations for Mobile Campaigns, Development of Apps/Digital Contents, and Other Mobile Marketing Services.
Our latest endeavors include working to expand our consumer-focused mobile contents/app development business, as well as to expand our business beyond Japan.
D2C is headquartered in Minato-ku, Tokyo. Its CEO is Takayuki Hoshuyama.
About D2 COMMUNICATIONS (Taiwan) INC.
Address: Walsin Xinyi Building, 11/F, No. 1, Songzhi Road, Xinyi Dist., Taipei City 11047, Taiwan (R.O.C.)
TEL: +886-2-8729-2338
FAX: +886-2-8729-2333
Date established: March 30, 2012
Business started: May 1, 2012
Representative: Nicholas Chang, General Manager
Business: Mobile advertising/marketing
Source:
D2 COMMUNICATIONS INC.
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このプレスリリースを配信した企業・団体
- 名称 株式会社D2C
- 所在地 東京都
- 業種 広告・広報
- URL http://www.d2c.co.jp