TCLの家電製品が2016年のiF Design Awardsを受賞

TCL Corporation

2016/2/3 14:03

TCLの家電製品が2016年のiF Design Awardsを受賞

AsiaNet 63300(0139)

【深セン(中国)2016年2月2日PR Newswire=共同通信JBN】2016年のiF Design Awardsは激しい競争を勝ち抜いたTCL Home Appliance Industry Group の3つの製品、すなわち、TCL Air Healthy 460冷蔵庫、TCL Big-Eye Crystal 2.0洗濯機、TCL Arc Blue洗濯機に授与された。最新のスマートな機能性と調和したユーザー中心の美的デザインが評価された。iF Design Awardは60年以上にわたりデザインの優秀性を示す「デザインのオスカー賞」として世界的に認知されている。今年のTCLの3製品は、ドイツの最古の工業デザイン団体であるiF Industrie Forum Designが、5000点以上の候補の中から選んだ。

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TCL Home Appliance Industry Groupのチェン・ウェイドン最高経営責任者(CEO)はインタビューで「TCLの冷蔵庫および洗濯機事業は長年、ユーザーに健全な環境を提供するという製品哲学を守ってきた。われわれは革新的な製造工程により簡潔かつ独自の製品を設計し、美的デザインをユーザー本位の実用性と統合することに専念している」と語った。


中国に本社を置くTCL Home Appliance Industry Groupは、1年のコンペで3つの賞を獲得した最初の冷蔵庫・洗濯機の中国ブランドであり、中国の産業界に新たな記録を樹立した。世界有数の家庭用電子機器メーカーTCL Corporationの一部であるTCL Home Appliance Industry Groupは、中国で最も将来性のある主要家電製品メーカーに成長し、今では国際的な受賞歴のある製品のおかげで国境を超えた先を見ている。


Marta Chen


ソース:TCL Corporation

TCL Home Appliances Win iF Design Awards 2016


SHENZHEN, China, Feb. 2, 2016 /PRNewswire=KYODO JBN/ --

The highly competitive iF Design Awards 2016 have been conferred to three

products from TCL Home Appliance Industry Group, namely TCL Air Healthy 460

fridge, TCL Big-Eye Crystal 2.0 washing machine and TCL Arc Blue washing

machine, for their aesthetic user-centric designs combined with the latest

smart functionalities. The iF Design Award has been recognized by the world as

a label of design excellence, the "Design Oscar", for over 60 years. The three

products of TCL were selected out of 5,000 candidates this year, by iF

Industrie Forum Design, the oldest industrial design organization in Germany.

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"For years, TCL's fridge and washing machine businesses have been adhering to a

product philosophy to provide users a healthy environment", Chen Weidong, CEO

of TCL Home Appliance Industry Group, said during an interview. "We remain

committed to designing concise and unique products with innovative production

processes, integrating aesthetics designs with user-oriented practicalities."

TCL has formed an in-depth partnership with a world-class design team, the

Germany-based designaffairs, to design its refrigerators and washing machines.

The German design team works in tandem with TCL in their jointly-established

research and design center, to ensure the creation of TCL refrigerators and

washing machines are in compliance with Germany's highest standards. The

collaboration, coupled with the accurate product positioning and strict quality

control, have laid the groundwork for TCL's iF winning refrigerators and

washing machines.

Headquartered in China, TCL Home Appliance Industry Group, has been the first

refrigerator and washing machine Chinese brand to win three awards in one

year's competition, setting a new record across the Chinese industry. As a part

of the world's leading consumer electronics manufacturer TCL Corporation, TCL

Home Appliance Industry Group has grown into China's most promising major home

appliances manufacturers and is now looking beyond its borders by virtue of its

international award winning products.

For more information contact:

Marta Chen


SOURCE  TCL Corporation