Descente Introduces New Mobile Thermo Jacket under Munsingwear Brand in Hong Kong

DESCENTE

2017/10/30 16:00

OSAKA, Japan, Oct. 30, 2017 /Kyodo JBN/ --

Descente Ltd.

Descente Introduces New Mobile Thermo Jacket under Munsingwear Brand in Hong Kong

Descente Ltd. (TOKYO: 8114, ISIN: JP3548800006) announced on October 30 the new heated Mobile Thermo Jacket, featuring cutting-edge technology. The new Mobile Thermo Jacket will be available to consumers in both men’s and women’s styles under the Munsingwear brand at Munsingwear stores across Hong Kong from the end of November 2017.

(Image1: http://prw.kyodonews.jp/img/201710277317-O1-q166gstg)

(Image2: http://prw.kyodonews.jp/img/201710277317-O2-h33392W9)

(Image3: http://prw.kyodonews.jp/img/201710277317-O3-490UbPZK)

Descente is the exclusive Munsingwear licensee in seven countries and regions throughout Asia, including Hong Kong. Established in 1955 as the world’s first golf wear brand, Munsingwear supports the lifestyles of people who love the brand, offering a wide variety of wear for diverse activities from golf to daily living.

The Mobile Thermo Jacket features a revolutionary heating system using a small battery and silver thread to produce heat directly from the fabric without wires. The Mobile Thermo Jacket also features embedded Bluetooth technology allowing wearers to connect a smartphone to the Mobile Thermo Jacket to adjust temperature settings.

The highly elastic Mobile Thermo Jacket is also soft and breathable, providing superior comfort and easy movement, making it an invaluable accessory during the cold season.

About Descente

Since its 1935 establishment in Osaka, Japan, Descente has had a tradition of developing high-performance products across multiple brands for a wide variety of competitive sports. The Descente brand portfolio is composed of its own proprietary brands, including Descente, inov-8 and shiseist, and other proprietary brands (in designated regions), including le coq sportif, arena, Munsingwear, umbro and SKINS, as well as licensed brands, including Marmot, LANVIN SPORT, CUTTER & BUCK, Babolat, SRIXON, AVIA and ryka.

For more information on Descente, visit http://www.descente.com.hk/new/html/en/index.php

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