Huawei's Ryan Ding: Intelligent Experiences Unlock New Value
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BEIJING, Oct. 16, 2020 /PRNewswire=KYODO JBN/--
On the second day of the 6th Ultra-Broadband Forum (UBBF) held online, Huawei's
Executive Director and President of the Carrier Business Group Ryan Ding gave
his keynote speech "Intelligent Experiences Unlock New Value".
Over the past five years, Huawei, along with its partners, has worked together
to define the industrial value that gigaband and premium broadband have to
offer and continued to find new value in areas like gigabit speeds, network
experience, operation and maintenance (O&M) efficiency, and industry
ecosystems. Together, they have worked to maximize the commercial and
industrial value of fixed broadband.
Amidst the COVID-19 pandemic, fixed broadband networks have unleashed huge
social and economic value, especially in countries that have world-class
broadband infrastructure. Fixed broadband has played an important role in
getting work, production, education, and the economy back on track.
Ding said carriers' continual investment and innovation in fixed broadband
offers uncapped potential and will become a powerful engine for global economic
recovery. He added that carriers need to redouble their efforts in fixed
broadband, shift the focus from connecting households to connecting
enterprises, and provide the ultimate service experience to every person, home,
and organization through ongoing innovation. According to Ding, the industry
needs to drive the boom of the global digital economy while working to maximize
the commercial value of fixed broadband. This is why Huawei has suggested that
intelligent connectivity will be a key area for industry innovation, and will
help carriers explore new business opportunities and enable the digital
transformation of industries.
1. Home+: Better experiences and more diversified services
As online connectivity becomes increasingly important in our lives, our homes
are becoming multi-purpose platforms. With intelligent connectivity, households
will enjoy a diversified service experience, including high-speed broadband,
full coverage, and guaranteed service level agreements (SLAs). This will make
homes more than just living spaces. They will become places where end users
have a brand-new "Home+" intelligent experience.
Huawei has proposed a formula for maximizing digital value from homes: Home
digital value = Broadband speed + Home network + Diversified services, which is
outlined below.
Informed network construction decisions for faster broadband: Governments need
to include broadband network construction as part of their national strategies
as well as to provide policy and financial support. Carriers need to take a
holistic approach for the planning, construction, installation, O&M, and operation
of network infrastructure. They need to focus on high-value users and build gigabit
residential areas to promote the widespread upgrade of broadband services.
Connecting every user for full coverage: Providing a quality Wi-Fi experience
to homes is a major challenge that carriers face. With Wi-Fi products as a
service and Wi-Fi services available on a platform, a home's Wi-Fi experience
can be visualized, managed, and maintained, which improves the service
experience of home users. Huawei is working with carriers to promote the
fiber-to-the-room (FTTR) solution, which can support the innovation of more
smart home applications.
Guaranteed experience levels for target services: To further improve the
experience for homes, the ability to intelligently identify target services has
become all the more important. As such, carriers can use AI to determine the
type of home service and then provide the right service with guaranteed
experience levels across multiple scenarios. In other words, carriers can work
more closely with OTT players to monetize the application ecosystem. Then they
will provide guaranteed experience levels for target services to monetize
differentiated services. Carriers can also explore new business opportunities
in verticals like smart home.
2. Enterprise+: Maximizing digital value with better experiences
For enterprises, digitization is about connecting capital, workforce, assets,
information, and regulations. Though connectivity is the lifeblood of digital
enterprises, carriers still face huge challenges in providing enterprises with
guaranteed connectivity. Intelligent connectivity systematically improves
enterprise experience in three areas: coverage, architecture, and fusion, and
will help enterprises go digital.
Huawei has also come up with a formula that can help create greater digital
value from enterprises: Enterprise digital value = Coverage x Architecture x
Fusion, which is outlined below.
Intelligent, seamless coverage with multiple technologies: Carriers need to
develop a comprehensive service area plan and deploy optical private lines
within 300 meters of enterprise users. In addition, carriers need to integrate
multiple technologies such as 5G, OTN, IP, and PON into one optical network to
intelligently meet enterprises' various needs with differentiated private line
products. They can also make full use of their existing network resources, such
as full-fiber cities, to deploy one network that serves multiple purposes and
one private line that handles multiple services.
Deterministic experiences with elastic, intelligent architecture: Carriers need
an elastic and intelligent architecture that is congestion-free, always-on,
scalable, and simplified. This type of architecture can help achieve committed
SLAs, including guaranteed bandwidth, latency, reliability, and service
provisioning times. The architecture is essential for providing deterministic
experiences and for monetizing SLAs.
Cloud-network fusion for differentiated experiences: Huawei believes that
network capabilities will become foundational someday. Network boundaries will
disappear, and clouds and networks will fully merge. Carriers will be able to
diversify their offerings as they provide a self-defined experience throughout
the entire user journey from purchasing to usage. In addition to cloud and
network bundled services, they will also provide one hop to the cloud as well
as differentiated cloud and network services.
At the end of his speech, Ding stated that business developments and
technological advancements do not happen independently. Intelligent
connectivity involves three major innovations: intelligent network
construction, intelligent cloud network, and synergy between computing and
networks. Huawei will work more closely with its customers to create greater
digital value for homes and enterprises using the two monetization formulas and
deliver intelligent experiences through ubiquitous connectivity. Together, they
will enable digital transformation of industries and tap into a digital economy
worth trillions of dollars.
SOURCE: Huawei
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Caption: Ryan Ding speaks at UBBF 2020
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