SSG's Strategic Move into Tokyo Cements Their Status as APAC's B2B Demand Gen Leader
PR87535
TOKYO and DENVER, Jan. 12, 2021 /PRNewswire=KYODO JBN/ --
-- CEO & President Michael Whife "honored and humbled" by the privilege to
bring innovative marketing solutions to the region
Selling Simplified Group, Inc. (SSG), announced today the opening of its Tokyo,
Japan office, marking the company's 11th location in Asia Pacific and further
establishing the company as the APAC region's B2B demand gen leader.
Photo - https://mma.prnewswire.com/media/1397276/Tokyo_PR_Image.jpg
Michael Whife, SSG's CEO and President, said of the opening, "We're truly
honored and humbled to have a place on Japan's B2B stage, and we look forward
to serving Japan's B2B leaders with the most innovative demand generation
technology on the market."
In SSG's continued efforts to transform the APAC B2B demand generation
landscape, the strategic move into Tokyo allows the company to support one of
the region's most critical markets.
Whife said, "Our approach in APAC, which we've honed over the last four years,
is perfectly designed for a place like Japan, where a robust local business
presence is absolutely imperative."
Emphasizing SSG's philosophy on servicing business regions from within, Whife
continued: "We've been advocates of a localized business model since we first
moved into Asia in 2016. Our focus, in Japan especially, is on providing truly
dedicated customer service to our clients, and that hinges on building a
fully-staffed regional office, from sales and operations roles to creative and
data analyst roles filled by local Japanese talent.
"We understand the privilege it is to be welcomed by the Japanese market, and
aim to honor that privilege by providing first-rate in-language support backed
by innovative marketing solutions and enriched local data."
SSG has been successfully running in-language B2B campaigns in Japan for two
years, supported by their extensive 1st-party Japanese data. "Our data, which
has been translated and structured specifically for the region, is without a
doubt the best suited to Japanese B2B lead gen efforts," said Whife.
The announcement comes as enthusiasm from the local market builds at the
prospect of a truly viable local demand vendor.
SOURCE: Selling Simplified Group, Inc
CONTACT: Rachael Ferranti, +1 (720) 638-8522, rferranti@ssgcorp.com
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