PR94329

GENEVA, Feb. 2, 2022 /PRNewswire=KYODO JBN/ --

- The challenge unites people in celebration of World Oral Health Day 2022,

taking place on 20 March, by asking people to share fun photos and videos

demonstrating how they look after their oral health for their happiness and

well-being, and inspire others to do the same

In celebration of World Oral Health Day 2022, FDI World Dental Federation (FDI)

invites everyone to take part in the #MouthProudChallenge

[https://www.worldoralhealthday.org/mouthproudchallenge], and make a personal

commitment to prioritize oral health by capturing the moment with the online

#MouthProud custom poster tool

[https://www.worldoralhealthday.org/custom-poster] or the Mouth Proud social

media filters (available on Instagram [https://fdi.ngo/3qpfbq0], Facebook

[https://fdi.ngo/3qpec9h]).

Individuals can show their commitment to good oral health by using the

#MouthProud frame in a video or picture while, for example, brushing and

flossing properly, cutting out sugary treats, eating a healthy meal, or

visiting the dentist for a check-up. Oral healthcare professionals can get

involved to amplify what they are already doing: making patients proud of their

mouths for a better quality of life. They can use the frame to demonstrate good

oral hygiene practices, correct toothbrushing techniques or just flash a

natural smile to cheer someone up. Participants are invited to nominate four

friends or colleagues to take part in this digital movement.

Poor oral health affects nearly 3.5 billion people worldwide with far-reaching

consequences, yet people do not realize how an unhealthy mouth can have a

severe impact on their lives; causing significant pain and suffering, leading

to an impaired quality of life. Under its three-year "Be Proud of Your Mouth"

campaign theme, FDI hopes to motivate people to value and take care of their

mouths and understand that in doing so, they also help protect their happiness

and well-being. Because the goal of a happy life unites us all.

"Everyone can take personal action this World Oral Health Day to help start a

new trend for the sake of happiness and well-being," says FDI President, Prof.

Ihsane Ben Yahya. "Let's come together on a global scale to raise awareness,

improve education and spur personal and collective action on the importance of

oral health for all."

FDI is proud to announce two new partners for the Be Proud of Your Mouth – for

your happiness and well-being campaign: Align Technology and Dentsply Sirona,

who will join FDI's longstanding and valued partner Unilever in supporting the

campaign. In addition, Listerine® joins Wrigley Oral Healthcare Program as a

new Global Supporter.

"World Oral Health Day would not be possible without the support of our Global

Partners and Supporters. It is only by all key stakeholders working together

that we can hope to protect the oral health of populations globally," says FDI

President, Prof. Ihsane Ben Yahya.

Get ready to be #MouthProud for your happiness and well-being. Visit

http://www.worldoralhealthday.org and use the wealth of resources that are

freely available. Check out the

https://www.worldoralhealthday.org/mouthproudchallenge page to learn more about

how you can get involved in the #MouthProudChallenge.

- Picture is available at AP Images (http://www.apimages.com) -

About World Oral Health Day

Celebrated annually on 20 March, World Oral Health Day (WOHD) was launched by

FDI World Dental Federation to raise global awareness on the prevention and

control of oral diseases.

www.worldoralhealthday.org

#WOHD22

#MouthProud

About FDI World Dental Federation

FDI World Dental Federation serves as the principal representative body for

over one million dentists worldwide. Its membership includes some 200 national

dental associations and specialist groups in over 130 countries. FDI has the

vision of leading the world to optimal oral health.

https://www.fdiworlddental.org

https://www.facebook.com/FDIWorldDentalFederation

https://www.worldoralhealthday.org

https://twitter.com/FDIWorldDental

https://www.linkedin.com/company/fdiworlddentalfederation

Media contact:

Charanjit Jagait

FDI Communications & Advocacy Director

cjagait@fdiworlddental.org

+41 797967613

Source: FDI World Dental Federation