PR94396

LONDON, February 4, 2022 /PRNewswire=KYODO JBN/--

NFT entrepreneur Doctor Troller is calling for an end to the current toxic

climate of FUD attacks in the NFT marketplace.

The 35-year-old London based NFT artist has warned that the growing practice of

FUD (Fear, Uncertainty and Doubt) posts on social media has reached such

epidemic levels that it now threatens the whole future of NFTs.

Doctor Troller, real name Andrew Brown said: "In the past year there have been

a growing number of influencers who are repeatedly putting out negative

feedback about various NFT launches.

"Clearly in such a volatile and unpredictable marketplace speculation on the

validity of new NFTs is bound to arise.

"But recently FUD rumours are starting to kill off promising NFTs even before

they get started."

He has been a victim of FUD attacks with his own launch of Crocs League NFT

collectibles.

He said: "There is evidence in several cases that influencers are being paid by

rival businesses to spread malicious rumours about new NFTs to destabilize

their businesses as they prepare to launch. Several perfectly good NFTs have

been shot down in this way in the past few months, and will probably never

recover.

"They start with a rumour on social media platforms which are not based on any

study and have no proof. As these rumours spread and are repeated across social

media they gain traction, just by being widely spread and shared. Once they

have reached critical mass they will often cause a huge sell-off of a

particular NFT, whose price will then plummet.

This then falsely validates the rumour mill into thinking it had predicted a

'rug pull' or a 'pump and dump'."

Doctor Troller acknowledges there is a need for influencers to call out bad

practice in the NFT market, but states that it must be done on the basis of

evidence and thorough investigation not just unsubstantiated rumours.

He said: "It's important that this marketplace is self-regulated that's the

whole point of decentralised markets but for that to happen effectively we must

not descend into this sea of false FUD reports.

The best thing we can do to counter the false FUDs is to report and block

influencers who abuse their position, and the boycott the companies that pay

for false posts. We must grow stronger networks and communities of trust if the

NFT marketplace is to prosper."

Photo: https://mma.prnewswire.com/media/1739955/Doctor_Troller.jpg

Source: UK NFT Art