PR94835

SHENZHEN, China, March 4, 2022 / PRNewswire=KYODO JBN / --

CEO of HONOR outlines his plans to focus efforts on delivering new innovations

and user experiences for consumers in key global markets

As a global technology brand that gained its independence in 2020, HONOR is

defined by its zeal to challenge industry benchmarks and develop solutions that

solve user pain points. Starting strong in 2022, HONOR announced HONOR Magic V,

the world's thinnest inward-folding smartphone[1] as a testament to its R&D and

manufacturing capabilities. Sustaining the momentum, HONOR announced a wide

range of products at MWC 2022, including the HONOR Magic4 Series, HONOR Watch

GS 3 and HONOR Earbuds 3 Pro, which serve as further evidence of its commitment

to bringing innovation to more consumers around the world. In recent

interviews, George Zhao, CEO of HONOR Device Co, Ltd., expressed confidence in

the company's performance, expecting yearly global sales volume to double in

2022.

[1] As at the launch of the HONOR Magic V.  

Zhao attributed HONOR's continued success to the "HONOR Can Do" attitude that

is embodied by the staff and the company's leading innovations. Zhao said the

staff's tenacity and perseverance embolden them to continuously strive for

excellence and push the envelope. On the other hand, by taking ownership of the

manufacturing processes, HONOR can ensure the high quality of its products and

is provided with the agility to keep pace with innovation.

According to a report published by Counterpoint Research last month, Honor was

the second largest smartphone manufacturer in the Chinese market as of Q4 2021.

"We are experiencing incredible growth, and the new products we just announced

during MWC 2022 will further propel the brand forward to reach a wider

audience," commented Zhao.

"Today, we have more space to develop our own strategy and create a global

brand," said Zhao. To maintain steady growth against the backdrop of

industry-wide challenges such as the global chip shortage, HONOR will focus on

key international markets where we have built a strong foundation with solid

fan base and brand awareness. Currently, HONOR is partnered with over 200 major

carriers and channel partners, 98 of which are in Europe, including Vodafone,

Orange, Telefonica, H3G, Bouygues and SFR. Leveraging these partnerships, HONOR

distributes its products at a global scale. In addition to offering the HONOR

50 to customers in 49 countries, HONOR is planning to bring more HONOR products

to the rest of the world this year, including the HONOR Magic Series, HONOR N

Series and HONOR X Series.

Innovation is at the heart of HONOR. Among the currently more than

11,000-strong workforce at HONOR, more than 55% of them are R&D personnel,

contributing to the continued technological growth of the company. To that end,

HONOR also operates six R&D centers, including one in France and one in Japan,

as well as over 100 innovation labs.    

About HONOR  

HONOR is a leading global provider of smart devices. It is dedicated to

becoming a global iconic technology brand and creating a new intelligent world

for everyone through its powerful products and services. With an unwavering

focus on R&D, it is committed to developing technology that empowers people

around the globe to go beyond, giving them the freedom to achieve and do more.

Offering a range of high-quality smartphones, tablets, laptops and wearables to

suit every budget, HONOR's portfolio of innovative, premium and reliable

products enable people to become a better version of themselves.

For more information, please visit HONOR online at  www.hihonor.com or email

newsroom@hihonor.com

http://community.hihonor.com/  

https://www.facebook.com/honorglobal/  

https://twitter.com/Honorglobal

https://www.instagram.com/honorglobal/  

http://www.youtube.com/c/HonorOfficial  

SOURCE: HONOR

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   Link: http://asianetnews.net/view-attachment?attach-id=416421

   Caption: HONOR CEO George Zhao unveils the all-new HONOR Magic4 Series