Quest Global celebrates 25 years with a new look and renewed purpose
PR95625
BENGALURU, India, April 26, 2022 /PRNewswire=KYODO JBN/ --
The brand's refresh boldly proclaims engineering seize its unique opportunity
to solve the problems of today that stand in the way of tomorrow.
Quest Global, one of the world's fastest growing engineering services
firms, unveiled its new corporate brand purpose and logo today.
The visual splash of striking rich colors and new design marks the 25-year
old company's declaration to be and remain the most trusted partner for the
world's hardest engineering problems.
Currently hiring over 125 engineers a week, the new look is one of many
steps Quest Global is taking to build a brand even more meaningful to its
customers, employees, and exponentially-growing recruits.
"2022 is a landmark year for Quest Global, we turned 25!," exclaimed Quest
Global's Chairman and CEO, Ajit Prabhu. "As we celebrate this glorious
occasion, our new identity reflects our ambition and passion to be a centenary
organization. It reflects how we have evolved over the years and how we
continue to push ourselves to be better for society, our people and our
customers. We embrace this new chapter with both humility and pride, while
continuing to create a better future."
A Revitalized Look for a Traditional Field
The new logo retains the magnifying glass in a nod to the company's
original logo in 1997, and its reputation for being skillfully precise.
"Our new corporate brand identity paves the way to engage better with our
people, our customers and the community. It helps us communicate that we are
not just service providers, we go beyond. Our relentless drive is to be the
most trusted partner for the world's hardest engineering problems and reach
newer heights. This new identity perfectly illustrates our passion and
commitment, but with links to our heritage," said Yumi Clevenger-Lee, Global
Chief Marketing Officer at Quest Global.
Optimistic yellow and harmonious purple combine with various new visually
encoded elements [ http://www.quest-global.com/ ] to capture a global company
of achievers and caregivers working with customers across many industries to
solve engineering's hardest problems all around the world. The new logo truly
embodies Quest Global's belief that the business of engineering is really about
building a brighter future--of solving the problems of today that stand in the
way of tomorrow.
"We wanted to make sure Quest Global's brand marque not only stood out from
the sea of black and blue competitors, but also stood for their unique
positioning of 100% Achiever blended with 100% Caregiver. It needed to be both
modern and timeless, relevant but different, dependable but daring. The results
speak for themselves," said David Buchan, Founder and Creative Director at
Ocean Branding, the agency that designed Quest Global's logo.
About Quest Global
We are Quest Global. We're in the business of engineering, but what we're
really building is a brighter future. It's not just what we do, but why we do
it that makes us different. We believe engineering has the unique opportunity
to solve the problems of today that stand in the way of tomorrow. For 25 years,
we have strived to be the most trusted partner for the world's hardest
engineering problems. As a global organization headquartered in Singapore, we
live and work in 17 countries, with 56 global delivery centers, driven by
13,000+ extraordinary employees who make the impossible possible every day.
Quest Global brings deep industry knowledge and digital expertise to
deliver E2E global product engineering services. We bring together technologies
and industries alongside the contributions of diverse individuals and their
areas of expertise to solve problems better, faster. This multi-dimensional
approach enables us to solve the most important and large-scale challenges
across the Aerospace & Defense, Automotive, Energy, Hi-Tech, Healthcare,
Medical Devices, Rail and Semiconductor industries.
Logo: https://mma.prnewswire.com/media/1803442/Quest_Global_New_Logo.jpg
Source: Quest Global
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