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BANGKOK, June 27, 2022 /PRNewswire=KYODO JBN/ --

Thailand's makers of decorative items, furniture, fashion and other lifestyle

goods have been anticipating the rising global consumer demand for

environmentally friendly products, by creating innovative solutions based on

locally available bio resources and increasingly engaging in recycling, in line

with the country's Bio-Circular-Green (BCG) economic model and sustainable

development agenda, Thai officials and businesspeople said at a recent BCG

symposium and exhibition in Bangkok.

The Thai Government has made the BCG Economy Model a national agenda to foster

sustainable economic development, and help achieve environmental and climate

objectives. Thailand has also declared BCG a key focus of its chairmanship of

the Asia-Pacific Economic Cooperation (APEC) meetings throughout 2022.

"Thailand is at the forefront and pioneering the BCG principles. We support and

promote Thai designers, design-based enterprises as well as Thai startups so

that many become role models for the industry to follow," said M.L. Kathathong

Thongyai, an executive at the Department of International Trade Promotion

(DITP), Ministry of Commerce.

Consumers and companies worldwide increasingly transform themselves into

environmental conscious citizens. The Global Sustainability Study 2021 survey

revealed that 85 percent of people globally indicate that they have shifted

their purchase behavior towards being more sustainable in the past five years.

Known for their craftsmanship, Thai companies are using design and technology

in transforming natural and industrial waste to make a multitude of products

that delight consumers, while ensuring sustainability.

"We have for quite some time been using off cuts, wood scraps and sawdust in

the products we export to Japan and elsewhere, but what we do now is to take

the problem at the roots by making the zero waste objective part of the design

from the very start," said Mr. Jirachai Tangkitngamwong, R&D and Marketing

Director, Deesawat Industries, a furniture and flooring manufacturer which

showcased new collections during the Milan Design Week.

The company is one of the recipients of the DEWA/DEWI label, an acronym

standing for Design from Waste of Agriculture and Design from Waste of

Industry, issued by the Government of Thailand to promote initiatives

developing the creative use of recycling and the development of eco-friendly

new materials in the manufacturing of lifestyle products.

Another label recipient, New Arriva, better known for its Qualy brand, produces

decorative items made of natural materials and recycled discarded fishing nets,

plastic bags and bottles. The company, a regular participant to global home

decoration shows, exports its eco-friendly goods to over 50 countries.

A fashion shoe maker named UPCYDE, which aims to drive sustainability in the

fashion and agriculture industries by up-cycling some of the vast volume of

agricultural waste, also received the label. UPCYDE mixes dried banana leaves

with rubber to make a more durable material it calls leaf leather.

As sustainability becomes the societal goal shaping the world, a promising

potential awaits both eco-friendly product creators and consumers, raising the

hope a greener world can certainly be achieved.

Source: DITP

Image Attachments Links:

   Link: http://asianetnews.net/view-attachment?attach-id=423978

   Caption: "Thailand: Be the ChanGe" the slogan of the campaign to promote Thai lifestyle

products made in line with the country's Bio-Circular-Green (BCG) economy

model. Please note that client will provide photo soon.