PR98239

SINGAPORE, SYDNEY, BANGALORE, India and TOKYO, Oct. 12, 2022 /PRNewswire=KYODO JBN/ --

  --In 2023, the company plans to grow 2.5X in the APAC region.

Whatfix (

https://c212.net/c/link/?t=0&l=en&o=3674066-1&h=3685663244&u=https%3A%2F%2Fwhatfix.com%2F&a=Whatfix

), the digital adoption platforms (DAP) leader, today announced three strategic

hires to drive growth in the APAC region.

Raj Sundarason joins as the Leader for Asia Pacific and Japan, Sameer Mishra

has been named VP and Head of Sales for India and Southeast Asia, and

Manojkumar Narayanakurup has been named the VP and Global Head for Services

Partnerships and Alliances. These three new positions have been created to tap

into APAC's technological advancements and growing GDP.

Since establishing its presence in APAC in 2014, Whatfix has set-up 5 offices

across India, Singapore, and Sydney. Today, Whatfix has many customers in the

region, including ICICI Bank, Decathlon International, Wipro Limited, Columbia

Asia Malaysia, Omron, The University of Sydney, Axis Bank, and Northern Beaches

Council. In the next year, the company plans to grow 2.5X in APAC. Since 2021,

Whatfix has recorded a 74% YOY global ARR growth.

Raj Sundarason: Raj is a veteran and thought leader in the digital adoption

space who will lead growth initiatives across the Asia-Pacific region. Based in

Singapore, he will have full accountability for accelerating go-to-market

initiatives in APAC, designed with a 'customer-first' approach. Raj has

firsthand experience in building a DAP hyper-growth business in the APJ region

leading to an IPO. He is also the author of the multi-award-winning book 'The

DAP Strategy', which has been described as "the ultimate playbook for success

in a digital transformation program." Raj joins Whatfix from WalkMe, where he

held multiple senior roles, including Chief Evangelist, and also spearheaded

the company's growth in Australia, Japan, and Southeast Asia.

Sameer Mishra: Sameer is based in India and will leverage his 16+ years of

diversified technology experience to deepen Whatfix's presence in India and

Southeast Asia. A computer engineer by training and an alumnus of IIM Lucknow,

Sameer most recently was Vice President and Head of Enterprise Sales for India

at Happay, a fintech company in the B2B expense management space.

Manojkumar Narayanakurup: Manojkumar has 25+ years of experience in the IT

industry, and has held senior roles in partnerships and alliances globally. At

Whatfix, he will accelerate the rollout of a services partner program and focus

on market expansion by penetrating into new markets and expanding the current

footprint through a multifaceted partner ecosystem. Whatfix enjoys service

partnerships (

https://c212.net/c/link/?t=0&l=en&o=3674066-1&h=1672639690&u=https%3A%2F%2Fwhatfix.com%2Fpartners%2F&a=partnerships

) with industry leaders such as Accenture, Wipro, Infosys, TCS, and several

more. Most recently, Manojkumar served as the Global Head for Partnerships and

Alliances at WNS Global Services.

"We're excited to bring on these three technology industry superstars to

contribute to our next stage of growth in APAC. The region is uniquely

positioned because of its technology and transformation initiatives," said

Khadim Batti, CEO and co-founder at Whatfix. "As leaders in our category, we

prioritize bringing the best people on board to maintain and push forward our

standard of excellence. After the US and EMEA, we are eager to see Whatfix

switch to hyper-growth in APAC."

Earlier this year, Whatfix achieved the Great Place to Work certification in

India. The company also acquired Leap.is to propel its mobile DAP offering

globally.

For more information on Whatfix, please visit whatfix.com.

About Whatfix

Whatfix empowers anyone, anywhere to have scalable success with technology they

use everyday, achieving greater knowledge, expanding capability, and unlocking

productivity for themselves and their organizations. Whatfix's Digital Adoption

Platform (DAP) integrates seamlessly with applications to enable users,

providing in-context information and guidance to immediately increase

individual capability and collectively amplify productivity. The organization

has six offices globally in the US, India, UK, Germany, and Australia, and

works with Fortune 500 companies around the world. Whatfix has raised $140

million to date, and is backed by marquee investors including Softbank Vision

Fund 2, Sequoia Capital India, and Cisco Investments. For more information,

visit Whatfix's website (

https://c212.net/c/link/?t=0&l=en&o=3674066-1&h=2310978279&u=https%3A%2F%2Fc212.net%2Fc%2Flink%2F%3Ft%3D0%26l%3Den%26o%3D3639041-1%26h%3D136674681%26u%3Dhttp%253A%252F%252Fwhatfix.com%252F%26a%3Dwebsite&a=website

).

Media contact:

Whatfix@luminapr.com

SOURCE  Whatfix