BENTELER establishes HOLON, a new brand for the autonomous mobility of the future
PR98617
SALZBURG, Austria and PADERBORN, Germany, Nov. 3, 2022 /PRNewswire=KYODO JBN/ --
BENTELER is underlining its global business ambitions in autonomous mobility by
establishing a new brand – HOLON. As a result, the BENTELER EV Systems business
unit, which was spun off at the end of 2021, will change its name. As HOLON,
the company will in future focus on the business with fully electric,
autonomous movers.
Ralf Göttel, BENTELER Group CEO explains: "Mobility around the world is
undergoing rapid change. BENTELER is optimally prepared for this – 85% of our
products are technology and propulsion-method agnostic. In parallel with the
traditional automotive business, innovative, digitally connected, and
autonomous mobility services promise high growth in the coming years. With our
engineering and manufacturing expertise, we are predestined to fill a gap in
this hitherto strongly software-dominated field. By founding HOLON, an
independent legal entity, we can react flexibly to changing customer
requirements in this dynamic market. In this way, we will make the best
possible use of growth opportunities."
Marco Kollmeier, Managing Director of HOLON, emphasizes: "Autonomous movers are
an essential part of tomorrow's mobility – emission-free, comfortable, reliable
and, above all, inclusive. HOLON will be the first OEM for autonomous movers
with the standards and scaling potential we know from the automotive industry.
With our platform technology, our vehicle expertise, and our strong partner
network, it's our goal to redefine passenger transport – in both the public and
private sectors."
HOLON – Established Tomorrow
The structure of the new brand is unique in the entire OEM landscape for
autonomous movers, stresses Marco Kollmeier. "To achieve this, HOLON combines
the best of two worlds: We combine the speed, passion and entrepreneurial
spirit of a start-up with the strength, resources and expertise of an
established automotive company. This is how we support our customers in
implementing safe and environmentally friendly mobility solutions that
accelerate their businesses."
The term holon comes from the Greek and means "something that is both a whole
and a part of a whole". The future orientation of the brand is also reflected
in the new brand's slogan: HOLON – Established Tomorrow. The young company's
next milestone is the CES 2023 trade show in Las Vegas. HOLON will present the
world's first autonomous mover that meets automotive standards there in January
next year – i.e. leading in safety, driving comfort and production quality.
Strategic cooperation with Pininfarina, Beep and Mobileye
In the development and deployment of the autonomous mover, HOLON has worked
closely with various partners, including the renowned Italian design company
Pininfarina, the mobility provider Beep, and Mobileye, an Intel company. While
Mobileye is developing the self-driving system for the autonomous mover, Beep
is adding technologies and services for the deployment and operating systems of
a mobility service. Pininfarina designed the autonomous mover. With its
first-class engineering and global manufacturing expertise, HOLON is
responsible for the development and production of the mover within the
cooperation. The shuttles are scheduled to go into production in the United
States starting in 2025.
Areas of application and thus customers are not only public transport
companies, but also municipalities and private institutions such as campuses,
airports, national parks, and others. Another field is last-mile delivery – a
growing transport sector that has hitherto clashed with the goal of reducing
traffic and local emissions in urban areas. To this end, HOLON is also aiming
for special autonomous transport variants in the future.
To further increase the growth potential, BENTELER and HOLON are also examining
the possibility of working with other strategic partners and investors for the
new company. The first pilot applications, also outside of North America, are
to be announced in the coming months and will be developed from 2023 onwards.
BENTELER Group
Birgit Held
Vice President Corporate Communications/Marketing
Tel.: +49 89 3740 8137 / Mobile: +49 162 2427 264
E-Mail: public.relations@benteler.com
BENTELER Automotive
Stephan Knüttel
Senior Manager Communications/Marketing
Paderborn, Germany
Tel.: +49 5254 81 307610 / Mobile: +49 172 5727257
E-Mail: public.relations@benteler.com
Photo - https://mma.prnewswire.com/media/1937282/HOLON_Mover.jpg
Photo - https://mma.prnewswire.com/media/1937285/Marco_Kollmeier.jpg
Logo - https://mma.prnewswire.com/media/1937284/HOLON_Logo.jpg
Logo - https://mma.prnewswire.com/media/1937283/BENTELER_Logo.jpg
SOURCE: BENTELER
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