PR99742

TAIPEI, March 10, 2023 /PRNewswire=KYODO JBN/ --

VICTOR, one of the world's leading badminton brands, was founded in 1968 and

has since dedicated itself to the research and development of a comprehensive

line of badminton products including rackets, shuttlecocks, shoes, and

accessories. In celebration of the 55th anniversary of the VICTOR brand, the

company and its athletes appeared on the billboard in Times Square, New York

City.

The 55th anniversary campaign includes Tai Tzu Ying, the current holder of the

BWF record for the most weeks at No. 1 for a women's singles player, World

Champions Hendra Setiawan/Mohammad Ahsan, Malaysian top men's singles Lee Zii

Jia, Apriyani Rahayu/Siti Fadia Silva Ramadhanti, the no. 1 women's doubles

players in Indonesia, and Anders Antonsen, the men's singles champion at the

2021 BWF World Tour Finals.

VICTOR has long been an integral part of the badminton industry. It not only

sponsors and supports outstanding players, but it is also the official partner

of the BWF World Badminton Federation (BWF), the Danish National Badminton

Team, and Badminton Oceania (BO).

The VICTOR brand's motto, "READY TO WIN", is about overcoming oneself and

always being prepared to face challenges. VICTOR provides high-quality and

innovative badminton gear, with numbers of patents on badminton products.

VICTOR's equipment helps players reach new heights and join badminton fans in

their pursuit of enjoyment.

The staging in Times Square signifies more than just the 55th anniversary of

the brand; it is hoped that badminton sport will be promoted throughout the

world. It's time for everyone to get "READY TO WIN" with VICTOR, on and off the

court.

Source: VICTOR

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   Link: http://asianetnews.net/view-attachment?attach-id=438781

   Caption: Team VICTOR Tai Tzu Ying features on Times Square Billboard.